5 tips for starting your online business

Fa calendar 16 grey August 26, 2020   
Fa thumbs o up 16 grey 20   
  Share

This kind of business is highly competitive and does need a lot of groundwork and informed decision making.

Normal f1e288f9 9ec5 4684 9e8b e503359cbe89

Photo credit: Picha Stock

We have recently witnessed an increase in the number of individuals who have found ingenious ways to supplement their incomes in the wake of the COVID-19 pandemic. This article outlines important tips for the next wave of innovators who have stepped up.

Running a successful online business entails creatively and strategically sharing information about the services or product you offer across. The e-commerce space has grown and continues to because of the increase of use of internet and smart phones by consumers. Statistics estimate that by the year 2040, 95% of purchases will be through e-commerce. This kind of business is highly competitive and does need a lot of groundwork and informed decision making. Here are tips to get you started: 

1. Understand the market

Look for a problem in a certain field and finding a solution to fill that gap. You can engage in forums and ask people what problems they are trying to solve. Understand the market you are getting into and how you plan to stand out from your competitors.      

2. Website and Social Media

Establishing an online presence will be the first thing you need to do as a company. The site depends on the goal or purpose you want to achieve. The site’s design needs to be user-friendly with a good search function.  Be sure to have a personified domain name that helps customers identify you on the internet. It is advisable that your domain name be short, catchy and clear on what your business represents. For example, eatfit.org for a healthy food eatery.

3. Marketing strategy

Creating an online marketing strategy generates high traffic to your site. You can use channels like social media, paid advertising and search engine optimization (SEO).  Pay per click (PPC) is easiest to gain more traffic to your site. The PPC ads allow you to discover your best, highest converting keywords for prices and selling approaches.

4. Expert reputation

The internet is used as a tool to source for information. It comes as no surprise that most people search online for reviews and recommendations before making a purchase. To position yourself as an expert, create content that offers expert opinion to be shared on social media. Other sites that posts your content will link back to yours which will bring in a wider variety of your target audience.   

5. Increase income  

Closing that first sale is can be challenging but also inspiring. Following up with the customers and offering good after-sale service will keep them coming back. To get them buying again, use back-end selling and upselling by offering products that complement their original purchase or sending coupons they can redeem on their next visit.

Share this article with your friends and family

  Share on Facebook  Share on WhatsApp
    20
    83
Comments

    Daugy | September 07, 2020 20:04

    Great

    KELVIN OUMA | September 07, 2020 12:18

    received with thanks

    kisubi | September 06, 2020 02:11

    Nice

    Owen | September 05, 2020 06:20

    Awesome 🌟 🌟

    Victor | September 02, 2020 03:15

    thanks for advising me

    Matata | September 01, 2020 10:01

    Wow, so inspirational. Thank you so much

    Phyller | August 31, 2020 14:11

    Insightful. Thanks

    Tukacungurwa | August 31, 2020 13:04

    NICE

    florah | August 31, 2020 08:30

    Very insightful tips. Thanks a lot for sharing

    ATIKU | August 31, 2020 08:19

    inspiring

    Benard | August 31, 2020 04:05

    Good idea

    Balimwjuka | August 29, 2020 20:26

    Wonderful

    kalemba | August 29, 2020 20:04

    greatly nice information

    MARGARET | August 29, 2020 19:58

    Thank you.

    INNOCENT | August 29, 2020 09:09

    Hello! These five tips a so helpful and have come at the right time. Thank you for your great article. Obrigado!

    Shadrack kiplimo | August 29, 2020 08:35

    So grateful

    Diana | August 29, 2020 07:25

    Very handy! Thanks fro sharing

    Matilda | August 29, 2020 06:37

    Great information keep it up...

    Odongo | August 28, 2020 16:50

    Satisfactory!

    Namirembe Mercy bonita | August 28, 2020 11:58

    Wow thank you

    Caroline | August 28, 2020 11:46

    Wow!

    Semakula | August 28, 2020 09:54

    It was helpful

    Bill | August 28, 2020 04:32

    This information is very helpful....thanks

    Evans | August 28, 2020 02:42

    wow it's helpful

    Nathan Gichina | August 27, 2020 21:29

    good idea

    Evans | August 27, 2020 19:37

    IT IS VERY GOOD I LIKED.

    Masendi | August 27, 2020 19:29

    So interesting

    Iranya | August 27, 2020 19:03

    Great idea

    Jemima | August 27, 2020 19:02

    Fantastic advice

    Kenny | August 27, 2020 18:27

    This is awesome

    Philip | August 27, 2020 17:43

    Wonderful insight! Thank you.

    JOHN | August 27, 2020 17:30

    very insightful

    William | August 27, 2020 16:11

    Great advice

    stephen | August 27, 2020 16:04

    Thanks for your email and I will be able to get the same if the ministry of health sciences doesn't affect us

    Benson Punke | August 27, 2020 15:51

    I am soon much greatful for the information and a lesson you offered to me

    JOSEPH | August 27, 2020 15:31

    I strongly appreciate you for the great strategies towards online business survival. Thanks

    NAMUGAMBE | August 27, 2020 15:10

    good advice

    Silas | August 27, 2020 15:10

    Am aglad to hear this too

    edward | August 27, 2020 14:02

    this is a nice input . thanks

    ODONG | August 27, 2020 12:12

    This great news to as here

    Paul | August 27, 2020 12:00

    Very insightful indeed

    NOREEN | August 27, 2020 11:13

    Fantastic

    Kamunya | August 27, 2020 10:31

    Great insight we are getting into new normal era

    VICTOR | August 27, 2020 10:23

    Nice,good work great people. Thanks a lot.

    SAMMY | August 27, 2020 10:13

    Awesome

    Stacy | August 27, 2020 08:43

    Thank you. This is very helpful

    jemimah | August 27, 2020 08:38

    This was so helpful thanks

    DICKSON | August 27, 2020 08:21

    Wow very helpful and eye opening am grateful

    Constance | August 27, 2020 08:16

    Great Insights on embracing the new normal.

    Epuret ben | August 27, 2020 08:14

    Thanks for the tips they really relevant for business start up

    JOHN | August 27, 2020 08:06

    fantastic piece of advice.

    Brian | August 27, 2020 07:54

    Nice advice keep sharing it 2 others

    Wandwasi | August 27, 2020 07:52

    Great deal, indid we need such knowledge to transform this world economically,thank you so much for your efforts

    Florah | August 27, 2020 07:41

    Thank for the insight on factors to consider when starting a business.

    ROSE | August 27, 2020 07:41

    Point taken

    Edson | August 27, 2020 07:30

    Inspired. Number 5 is more excellent.

    Sarima | August 27, 2020 07:26

    We'll keep on trying

    ERICK | August 27, 2020 07:24

    Great idea. I purpose to venture into it soon

    Obare | August 27, 2020 07:18

    Great work here. Thankd

    Esther | August 27, 2020 07:10

    It's so inspiring

    Timothy | August 27, 2020 07:08

    I just like the way the explanation flows. I will start by doing a search for one soon.

    Anastacia | August 27, 2020 07:05

    Thanks for the information, its quite helpful.

    Muhigirwa | August 27, 2020 07:04

    Wow... Exquisite and innovative stuff. Thanks for advice.

    ERICK | August 27, 2020 07:03

    Good advice. Thanks

    AMITTA | August 27, 2020 06:57

    Great insights. Will put this into consideration.

    CHARLES | August 27, 2020 06:52

    Good insight there!

    Nairobi | August 27, 2020 06:37

    This was really, helpful.

    LINET | August 27, 2020 06:23

    I like your tips am really encourage.

    Joseph | August 27, 2020 05:55

    Good insight

    CHELANGAT | August 27, 2020 05:48

    I ts agood idea, thanks for that.

    MARTHA | August 27, 2020 05:30

    Great ,thank you

    James | August 27, 2020 05:27

    Enjoy ok.

    Tonny | August 27, 2020 04:49

    Hi, Thank you so much for this inspiring information. Have learnt alot and hoping to venture into this new business idea sooner. For any success of a business there must be a strategy, and this strategy the approach will depend on the depth of research you have carried out, analysis and design followed by possible action for strategy formulation. Big up for great ideas.

    Vusonic | August 27, 2020 04:44

    Thanks for the information

    Sekitoleko | August 27, 2020 04:35

    great and full of practicle insghts

    NYAKIMORI | August 27, 2020 02:51

    Nice ideas I never thought of.

    Lucy | August 27, 2020 02:39

    The tips are well explained

    Geophrey | August 27, 2020 02:37

    Good! Working around the clock to join you soon!

    DICKSON | August 27, 2020 01:21

    Great advice indeed.

    warren | August 26, 2020 19:45

    Wow, this was helpful Thanks


Register or log in to like and comment the article.