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Procter and Gamble    |   Nairobi, Kenya   |   Log in or register to see the closing date

Consumer Market Research Manager

  • Bachelor's degree
  • Sales, marketing, promotion
  • Manager (team leader)
  • Full Time
  • Permanent
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Job Summary

Are you an intellectually curious individual who is passionate about uncovering human needs and desires?
If so, then a role in the Consumer and Market Knowledge (CMK) organization is for you!In CMK, we directly influence business strategy, product design, pricing, media investments and much more. We use our boundless curiosity to discover what consumers want, why they want it & how we can we influence them through immersive exploration, in-depth analysis and good research.We answer questions like: What should our brands stand for? Who are our target shoppers and how do we best reach them? How can we invent exciting in-store & on-line shopper experiences?


Responsibilities

  1. You will act as an internal, active and influential business strategy consultant, whose role it is to ensure that consumer and shopper insights are the foundations of our business strategy and execution.
  2. You will be part of a multi-functional business team, working closely with Brand Management, Finance, Sales, Research & Development and others, constantly exploring new opportunities for business growth.
  3. Your key to success will be your ability to build on and combine soft skills with analytical skills, and use integrative thinking to convey research findings to drive actions with your key business partners.
  4. We believe people are endlessly fascinating and there’s always something new to discover. One day you could be exploring human decision-making & how the brain works and another deep-diving into big data sets to spot patterns and create learnings to shape P&G business strategies.
  5. You will be growing your skills day-in, day-out, by connecting with internal & external experts to explore new ways to learn and by exchanging your findings with the CMK family.


General Information

Salary rangeNot specified
Additional informationNot specified
Contract type: Permanent
Job type: Full Time
Location: Nairobi
Area of work: Sales, marketing, promotion
Seniority: Manager (team leader)

Job Requirements

Required education: Bachelor's degree
Required relevant work experience: 3 years
Required skills: Market research, intelligence; Brand management; Consumer sales (B2C); Research planning; Marketing
Required languages: English (Spoken: fluent | Written: fluent)

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Procter and Gamble

ManufacturingCompany size: 1000+ people

P&G is dedicated to providing everyday basics that help create the experience of home and improve everyday health and confidence for people in need.


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