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Digital Marketing Executive

Toodaa Group ltd
Nairobi, Kenya

Salary range: KSh25,000 - KSh50,000 | Contract type: Permanent

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Job Summary

We are looking for a dynamic, creative and results oriented Digital Marketing Executive to develop and implement digital marketing strategies aimed at meeting and surpassing the company’s digital marketing objectives.

Academic qualification

Diploma/ Degree in the following or related areas. Masters degree is an added advantage
• Digital Marketing
• Mass communication
• Journalism
• IT
• Social studies


  1. Proven commercial Search Engine Optimization experience
  2. Solid and up-to-date technical knowledge of Search Engine Optimization including on page and off page optimization and link building. Google certification is an added advantage.
  3. Experience in Search Engine Marketing activities
  4. A keen interest in Web technologies and emerging trends.
  5. Knowledge of website analytics tools
  6. Experience using content management systems and ecommerce systems.
  7. Must be good with all social media platforms
  8. Proficiency in creating advertising concepts
  9. Excellent communication and interpersonal skills
  10. Posses marketing language skills
  11. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, motivate and achieve intended results.
  12. Experience writing for blogs and using social media to engage and promote.
  13. Ability to generate sales from digital marketing activities.

Job Requirements

Required education: Diploma, Associate's degree
Required relevant work experience: 3 years
Required skills: Brand management; Business strategy; Business intelligence; Sales performance tracking and reporting; Social media marketing; Search engine optimization (SEO); Digital content development and editing (social media, blogs, etc.); Web Analytics; Sales strategy; Marketing
Required languages: English (Spoken: fluent | Written: fluent)
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