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East African Breweries Limited (EABL)   |   Nairobi, Kenya   |   Log in or register to see the closing date

Divisional Key Accounts Manager

  • Bachelor's degree
  • Sales, marketing, promotion
  • Manager (team leader)
  • Full Time
  • Permanent
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Job Summary

This role is located within the Demand Sales business. The KAM is the high level contact between KBL and it’s key accounts and will be the “Push” Element in driving profits/NSV, volumes / brand growth. Role is also pivotal in driving trade innovation & creativity in key channels. The role has no contact and interaction with distributors and deals with off trade and future consumption.

This role requires that the job holder is 100% field based in DIVISIONS, with long periods unsupervised and extensive travelling with an occasional night away from home. The job holder works closely with the Divisional Team Leaders and the Sales Director.

The purpose is to manage All Take home trade channels, All supermarkets & Convenient Stores, AFCOs, Duty Frees, Hotels, Clubs & Style bars and manage the development and execution of Key Accounts’ plans to achieve mutually defined objectives, profits/NSV and brand growth targets.


  1. Develop Key Accounts Management Program and Business Plans with Distributor owners / with KPIs maximizing our RTM value chain and working to drive both volume “Push and “Pull” within both distributors and at the retail end
  2. To define and deliver stretching Key Accounts business plans and the strategy for their implementation around a total alcohol, one portfolio approach
  3. Identify emerging trade trends and insights. Able to build activity plans at Key Accounts level and innovatively implement at retail
  4. Build KA and ABP training and development plans in conjunction with sales training (one portfolio beer and spirits)

General Information

Salary rangeNot specified
Additional informationNot specified
Contract type: Permanent
Job type: Full Time
Location: Nairobi
Area of work: Sales, marketing, promotion
Seniority: Manager (team leader)

Job Requirements

Required education: Bachelor's degree
Required relevant work experience: 5 years
Required skills: Territory management; Training program planning; Budgeting, financial planning; Retail sales; Channel and vendor management; Partnerships; Sales strategy; Account management
Required languages: English (Spoken: fluent | Written: fluent)

Click to apply