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Summit Recruitment &Training   |   Nairobi, Kenya   |   Log in or register to see the closing date

Head of Marketing and Communication

  • Bachelor's degree
  • Media, communications, languages
  • Senior manager (department head)
  • Full Time
  • Permanent
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Job Summary

Our client, land developers are seeking to recruit a Head of Marketing and Communication who will lead and manager all marketing and communications. The successful candidate Must have experience marketing Real Estate projects.


Responsibilities

  1. Build awareness through thought-out, staged communications and a deliver an annual marketing plan in conjunction with all relevant departments.
  2. Identify groups of stakeholders and engage team members and agencies in Kenya to build awareness of, and trust and loyalty to, the brand. Manage the agencies accordingly.
  3. Analyze existing PR environment and brand perception with target audiences, identify key risks to the brand from the PR & marketing perspective.
  4. Coordinate all work and strategies with Heads of Sales to ensure clear targets for lead generation are upheld and the tracking of leads is maintained via the CRM system.
  5. Manage owned digital platforms – generating relevant content and update as required.
  6. Oversee advertising in all relevant channels and the creation of marketing materials. Supervise and guide appointed vendors on the brand vision and graphic design.
  7. Manage, generate and deliver all content in a professional and concise manner aligned with the house style of the company.
  8. Create regular direct marketing communication with relevant internal/external stakeholders including newsletters, press releases and opinion pieces.
  9. Create awareness of the business through thought leadership programs, placement of opinion pieces, etc.
  10. Ensure the company utilises available speaking opportunities within high-level third-party events.
  11. Deliver consistent reporting on all marketing communication activity and monitor and adjust marketing plans on a monthly, quarterly and annual basis.
  12. Develop and deliver a multi-product marketing budget to time and under budget.
  13. Manage crises issues that may arise.


General Information

Salary rangeNot specified
Additional informationNot specified
Contract type: Permanent
Job type: Full Time
Location: Nairobi
Area of work: Media, communications, languages
Seniority: Senior manager (department head)

Job Requirements

Required education: Bachelor's degree
Required relevant work experience: 10 years
Required skills: Budgeting, financial planning; Stakeholder communication; Content management; Social media marketing; Public, corporate relations; Customer support, CRM systems; Communication; Advertising; Marketing
Required languages: English (Spoken: fluent | Written: fluent)

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Summit Recruitment &Training

Human resources, talent development, recruiting

Summit Recruitment & Search was established in 2009 to address the recruitment, executive search, outsourcing and training needs of companies based in Kenya or wanting to enter the Kenyan, East African, South African and African market. We have a leading proven track record in our field in South Africa, Uganda, Ethiopia, Tanzania, Rwanda, Nigeria, Zambia, Ghana and many other African countries. We are able to advise on market trends, training requirements, prevailing salaries and offer a complete HR Solution where necessary.


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