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Market research & Product development - Consumer Goods

Quirimbas Capital
Nairobi, Kenya

Salary range: KSh25,000 - KSh75,000 | Contract type: Fixed term

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Job Summary

We are scoping out an opportunity in the food manufacturing space (better for you products for the mass market). This would likely involve building a production plant to develop 4 ranges of food products.

At this stage we need support to refine the product concepts. This involves;
1/ Establishing the size of opportunity in 4 product categories (all food, quite closely related). How big is the market?
2/ Screening competition, to refine our thinking on the gap we can fill & the nutritional profile needed of the products
3/ Leading interviews with consumers to refine our understanding of their needs
The second stage will focus on establishing the manufacturing set up we will need to invest into to produce the ranges. This includes reaching out to global suppliers, establishing what various bits of machinery can do and establishing costs of production (inc real options for sourcing locally)
The output will be an investable plan, refining our existing thesis.
Our ideal candidate would have the following experience
  • Consulting, with preference for consumer goods & top level firms - could do both phases
  • Marketing & consumer research at a top level FMCG or consultancy - especially for phase 1
  • Engineering, with a preference for consumer goods - especially for phase 2
Type of work
  • Part time, to start immediately
And ideal attitudes:
  • self driven & independent
  • outgoing & enjoys business development / cold calling
  • rigorous - attention to detail in research & reporting
  • clear communicator

Responsibilities


Job Requirements

Required education: Post-graduate education
Required relevant work experience: 7 years
Required languages: English (Spoken: native | Written: native)

Mandatory attachments

Please have a scan or photo of these documents ready when you start the application:

Self-prepared CV file - the employer wants to see a CV that you have prepared yourself
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