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Recours Four Kenya Consultants Limited   |   Nairobi, Kenya   |   Log in or register to see the closing date

Marketing Executive

  • Bachelor's degree
  • Sales, marketing, promotion
  • Experienced (senior worker)
  • Full Time
  • Permanent
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Job Summary

Our client is an 8 year old technology training institution with a social mission to helping students develop their intellectual and software skills as they have helped empower over 7,000 African youth from Kenya to Ghana, Gabon and Rwanda.


Responsibilities


  1. The creation and implementation of faculty specific marketing strategies in close
    collaboration with faculty heads to drive awareness, profile and interest in the
    faculty’s suite of courses
  2. Achievement and surpassing, where possible, of faculty specific recruitment targets
  3. Contribute to the development of integrated marketing campaigns
  4. Liaise and network with a range of stakeholders including existing and prospective students; parents/care givers; colleagues; and partner organizations
  5. Communicate with target audiences and manage customer relationships
  6. Source advertising opportunities and place adverts in the press -and specialist publications -or on the radio, depending on the campaign
  7. Manage the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and utilizing digital formats via social media and the website
  8. Organize and attend events to promote student skills and achievements
  9. Conduct market research, for example using questionnaires and focus Groups
  10. Contribute to, and develop, marketing strategies and plans
  11. Evaluate the effectiveness of marketing campaigns


General Information

Salary rangeNot specified
Additional informationNot specified
Contract type: Permanent
Job type: Full Time
Location: Nairobi
Area of work: Sales, marketing, promotion
Seniority: Experienced (senior worker)

Job Requirements

Required education: Bachelor's degree
Required relevant work experience: 3 years
Required skills: Market research, intelligence; Business development; Customer relations; Sales performance tracking and reporting; Stock and inventory management; Marketing
Required languages: English (Spoken: fluent | Written: fluent)

Click to apply