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Beauty Click   |   Nairobi, Kenya   |   Log in or register to see the closing date

Marketing Manager

  • Bachelor's degree
  • Sales, marketing, promotion
  • Manager (team leader)
  • Full Time
  • Permanent
Click to apply

Job Summary

Beautyclick is looking for a qualified Marketing Manager to join our team. You will develop and implement a comprehensive Marketing strategy to increase our sales, traffic, and our brand awareness. As a Marketing Manager, you should have a creative way of thinking and innovative ways of developing content that presents our brand through multiple channels.You will join a dynamic and fast-paced environment and you will generate and execute strategies that grow market share and brand’s reputation, improve customer experience and drive growth.

Requirements

  1. 4 - 5 Years experience in a similar role or from an agency working with industry related clients
  2. Demonstrable experience with digital marketing campaigns and web technologies(e.g. online tools and social media)
  3. Familiarity with SEO/SEM and Google Analytics
  4. Very strong MS Office Skills
  5. Exceptional communication skills (verbal and written)
  6. Strong analytical and multitasking skills
  7. Team management skills
  8. Degree in Marketing or relevant field

Candidate Profile
  1. Passionate about Beauty business and Marketing
  2. Strong Creative and Graphic design skills
  3. Able to identify new media and trends in Digital Communications
  4. Able to build and manage a budget
  5. Good negotiation skills
  6. Able to prioritize and a good project manager ·


Responsibilities

Content Strategy and Execution:

  1. Develop content strategy aligned with short-term and long-term marketing targets
  2. Develop an editorial calendar and ensure content team is on board
  3. Create and publish engaging content aligned with brand consistency
  4. Manage content distribution to online channels and social media platforms
  5. Stay up-to-date with developments and generate new ideas to draw audience’s attention
Align Marketing with Digital Execution:
  1. Collaborate with the Digital Team, planning digital marketing campaigns, including web,
  2. SEO/SEM, email, social media and display advertising
  3. Collaborate with agencies and other vendor partners
  4. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Social Media Leadership:
  1. Design social media strategies to achieve marketing targets
  2. Administer and maintain all company social media accounts ensuring up-to-date content.
  3. Collaborate with Category and Digital teams to create social ‘buzz’ regarding new product launches
  4. Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)
Brand Development:
  1. Analyze how our brand is positioned in the market and define targeted consumers insights.
  2. Translate brand strategies into brand plans, brand positioning and go-to-market strategies.
  3. Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues.


General Information

Salary rangeNot specified
Additional informationNot specified
Contract type: Permanent
Job type: Full Time
Location: Nairobi
Area of work: Sales, marketing, promotion
Seniority: Manager (team leader)

Job Requirements

Required education: Bachelor's degree
Required relevant work experience: 5 years
Required skills: Market research, intelligence; Brand management; Business development; Social media marketing; Digital content development and editing (social media, blogs, etc.); Sales strategy; Online sales; Marketing
Required languages: English (Spoken: fluent | Written: fluent)

Click to apply

Beauty Click

Beauty, cosmetics

BeautyClick is the fastest growing online beauty store in Kenya, providing quality and trendy products to Kenyan women. We sell only high-quality products that will make you look and feel the best. We are beauty enthusiasts and for us – BEAUTY IS HAPPINESS. We believe that any woman can unlock their confidence and self-love by exploring secrets of beauty. Want to be part of a fast growing business? Join us!