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Sales Executive

Salary rangeConfidential | Contract type: Permanent

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Job Summary

We are seeking a mature, sophisticated, and experienced field-based sales executive to grow our sales of Kuni Safi briquettes. This position is well suited to someone with extensive field-based institutional sales experience and a professional network. Sales executives will work mostly in the field, with office work limited to customer phone calls and reporting. The ideal candidate should have a strong track record of meeting sales targets and be highly motivated, target-driven, a persuasive negotiator and confident in speaking with high-level decision makers such as school principals and hotel owners.
Qualifications Needed:
•Strong track record in field-based sales- demonstrable results of meeting 80-100% of sales goals per month, as confirmed by your references
• 2-5+ years of experience selling to large institutions, ideally schools and/or hotels
• Existing professional network of school/restaurant/hotel owners and administrators
• Excellent at sales mathematics and comfortable discussing pricing and cost savings
• Highly confident and presentable in dealing with school administrators and business owners
• Strong and persuasive negotiator
• Able to work independently; very motivated
• Target-driven; able to realistically set and meet goals
• Excited to work for a start-up and contribute to building a new sales strategy
• Excellent and professional verbal and written communication abilities
• Competent at basic computer and internet programs including Google Drive, Microsoft Word and Excel
• Interest in improving people’s lives and our environment
• Fluent in English and Kiswahili
• Valid driver’s license


  • Generate leads and cold-call leads provided by company; educate potential customers about Kuni Safi.
  1. Identify schools, restaurants, hotels, and hospitals with large consumption of firewood or charcoal.
  2. Contact potential institutional customers by phone, email, or visit.
  3. Perform simple demonstrations of Kuni Safi briquettes (with assistance from Kuni Safi staff).
  • Actively solicit orders with a starting target of 15+ tonnes (5-15 institutional customers) and 10+ institutional cookstoves per month.
  1. Negotiate purchase orders according to pricing requirements.
  2. Ensure that all institutional customers understand the terms of the agreement and payment expectations.
  3. Secure orders and communicate all orders received to the company.
  4. Assist in the collection of payment as necessary.
  • Maintain thorough communication with Acacia Innovations staff and potential customers.
  1. Track all potential customers and closed deals on the templates provided by Acacia Innovations.
  2. Respond in a timely manner to all phone calls within 12 hours and emails within 24 hours.
  • Contribute to sales strategy and develop new sales channels.
  1. Recommend improvements to the sales strategy and process to the CEO.
  2. Recommend and develop potential partnerships with NGOs, government agencies, and complimentary businesses to grow sales.
  3. Exercise creativity in the sales process to improve your conversion rate.

Job Requirements

Required education: Bachelor's degree
Required relevant work experience: 3 years
Required languages: Swahili (Spoken: fluent | Written: fluent)English (Spoken: fluent | Written: fluent),
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