Closing: Aug 12, 2022
Closing todayPublished: Jul 25, 2022 (18 days ago)
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Job Summary
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We are looking for Brand Managers who will be responsible for creating brand awareness. This could be by designing promotional activities to drive the desired message for our company's major products or by increasing the share of shelves for our brands.
Responsibilities
We are looking for Brand Managers who will be responsible for creating brand awareness. This could be by designing promotional activities to drive the desired message for our company's major products or by increasing the share of shelves for our brands.
Responsibilities
Key Points, however not limited to,
Analyze brand positioning and consumer insights
Shape and communicate our vision and mission
Translate brand elements into plans and go-to-market strategies
Lead creative development to motivate the target audience to “take action”
Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors’ activities
Oversee new and ongoing marketing and advertising activities
Monitor product distribution and consumer reactions
Devise innovative growth strategies
Align the company around the brand’s direction, choices and tactics
Requirements
Proven working experience as brand manager or Associate Brand Manager in the FMCG Industry Is preferred.
Proven ability to develop brand and marketing strategies and communicate recommendations to executives
Experience in identifying target audiences and devising effective campaigns
Excellent understanding of the full marketing mix
Strong analytical skills partnered with a creative mind
Data-driven thinking and an affinity for numbers
Outstanding communication skills
Up-to-date with the latest trends and marketing best practices In the Industry
Degree in marketing or a related field

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