Closing: May 26, 2023
This position has expiredPublished: May 12, 2023 (18 days ago)
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Job Summary
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Requirements
- University Degree in Marketing, Communications or relevant field
- Minimum of 5 years experience as Digital Marketer/Content creator
- Have experience with Google Ads, Google Analytics, and Facebook Ads Manager
- Target oriented
- Excellent written and oral communication skills
- Excellent time management and organization skills
- Strong command of the English Language
- Be a social media expert
- Be able to work independently with little or no supervision
Method of Application
Interested and qualified candidates should forward their CV using the Job Title as the subject of the email.
Responsibilities
Requirements
- University Degree in Marketing, Communications or relevant field
- Minimum of 5 years experience as Digital Marketer/Content creator
- Have experience with Google Ads, Google Analytics, and Facebook Ads Manager
- Target oriented
- Excellent written and oral communication skills
- Excellent time management and organization skills
- Strong command of the English Language
- Be a social media expert
- Be able to work independently with little or no supervision
Method of Application
Interested and qualified candidates should forward their CV using the Job Title as the subject of the email.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (KRA and KPIs)
- Identify trends and insights, and optimize speed and performance based on the insights.
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests.
- Demonstrate increased conversion rate Generate and grow customer lead Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Promote content on social networks and monitor engagement (e.g. comments and shares)
- Prepare well-structured drafts using digital publishing platforms
- Create and distribute marketing copy to advertise our company and products
- Interview industry professionals and incorporate their views in blog posts
- Edit and proofread written pieces before publication.
- Conduct keyword research and use SEO guidelines to optimize content
- Identify customers’ needs and recommend new topics.
- Coordinate with marketing and design teams to illustrate articles.
- Measure web traffic to content (e.g. conversion and bounce rates)
- Update our websites as needed Requirements.
- Create engaging content for the brand audience
- Creating content that meets business objectives of Uniccon group of companies, like raising awareness, engaging audiences, and driving conversions.
- Use social media outlets to increase brand awareness.
- Work closely with the team to deliver content that brings to life the brand, its values and key campaigns
- Researching social media trends/ up to date with the entertainment industry and informing management of changes that are relevant to the company’s marketing activities.
- Basic knowledge of how to use video/ picture creation and editing tools e.g Canva is required.
- Use Videography, film editing, including motion graphics to create content for all social media handles.
- Effective Management of all companies’ social media accounts.
- Increase conversion rate and followers.
- Create engaging content for the brand audience
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