To market and sell
Executive Education programs in liaison with the Country Director, while
building and cultivating sustainable key relationships with potential public
and commercial partners, nationally and regionally.
1. Business
Development:
- Lead generation: Carrying out sales and marketing activities,
identifying and following up on sales leads including marketing
emails/letters aimed at generating more business opportunities for growth
and development. - Identify and attend strategic marketing activities for brand
visibility and seeking new business opportunities. - Client Relationship Management: Developing and maintaining
relationships with new and existing clients, developing industry linkages
so that they continue to use SGI as their knowledge partner in transforming
Ugandan leaders. Continually devise ways to increase customer experience deepen
client/partner relationships and maintain lasting client and partner
relationships. - Networking and SGI brand visibility and enhancing interactions with
business leaders, in liaison with the marketing department. - Internal networking activities: Attend ongoing classroom sessions,
cocktails, and breakfast events to constantly seek opportunities for
repeat business. - Design Marketing Materials e.g. brochures, adverts, and e-invites in
liaison with the marketing department. - Client database management: Data mining, database update, and clean-up.
2. Budgetary
Responsibility:
- Revenue Targets: seek to meet set revenue targets within stipulated
financial and budgeting guidelines. - Cost Management: Managing the cost drivers and specific line items
as per the approved budget, managing the budgets, targeting a minimum of
30 % net surplus. - Profitability Targets: Ensure set margin targets are attained for
individual assignments. - Annual budgets: Submit to the director annual budgets within
stipulated deadlines.
3. Managing
Reports:
- Internal management reports: Prepare and submit management reports
on Executive Education activities, activity schedules, and plans to the
Country Director as per agreed timelines. - Client reports: Schedule progressive review meetings with clients
and submit clients' reports on ongoing and concluded projects. - Responsible for managing the faculty: Materials, contracts, claims
forms, payments, etc - Manage materials requested by both the faculty and participants.
- Oversee pre-program and post-program administration.
- Work closely with the Quality Assurance Department in the preparation
of files and any other materials.