Sales Revenue Planner, Chocolate & Beverages, RoA

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Job details

Contract Type

Description

Job specific requirements:

  • Category commercial plan (6 months & below) for the respective category across all ROA markets
  • Manage Category promotional strategy across channels/ customers and communication to stakeholders\.
  • Support the preparation of NPD and Marketing Activities selling story to ensure implementation of launch and activities.
  • Analyze, evaluate and communicate the category performance across channels and customers
  • Assesses delivery of the category Gross to Nett (Trade Spend) target versus contract and manage consolidation of the category forecast across channels and customers
  • Responsible for category forecasting by channels and customer and manage the sales input (bottom up forecast) to the monthly Integrated Business Planning (IBP) cycle.
  • Coordinate in-store category/brand advertising with the relevant stakeholders across sales and marketing to ensure excellence and consistency in execution output.
  • Actively launch/activate/track implementation and performance on new product launches, activations and promotions, also conducting post evaluations to be shared with the commercial organization.
  • Manage category portfolio operational issues (e.g. SKUs code change, transition for code change) to ensure no disruption in day to day operation across channels and customers.
  • Plan and execute point of purchase (POP) 5Ps tactics that underpin the delivery of AC targets & reflect the category strategy.
  • Compile Sales Activation Master Plans (SAMP) that include POS material and visibility plan based on 5P Picture of Success for the category and markets
  • Create and Manage POB and POS deployment for respective categories across ROA markets.
  • Support and Input in Annual planning process.
  • Review and Drive the MSL for the respective categories across all markets and channels.
  • Complete and publish certain ROA dashboards and reports which is across all categories.
  • Ensure that certain Sales Incentive Programs are kept visible during the year.

Education / Certifications:

  • A relevant Commercial Degree or Diploma or equivalent qualification is required
  • 3-5 years experience in FMCG with experience in Sales/Trade Marketing and/or Insights
  • 3-5 years’ experience in Shopper/Trade Marketing Activation strategies
  • Experience in developing business reporting and KPI dashboards for a full picture of channel, customer and consumer performance
  • Well versed in the use of Nielsen/IRI and retailer specific systems would be an added advantage
  • Understand promotional tactics, execution and fulfilment processes


Responsibilities


  • Work with the category team to determine optimal portfolio assortment and high revenues activities
  • Support with the formulation of customer plans and subsequent monitoring
  • Coordinate and manage the commercial set-up of sales activation
  • Provide customer, channel and trade expertise and recommendations in the launch of new products
  • Validate Launch Support Fees and track performance and complete reconciliation as required
  • Prepare customer solutions (e.g. Tailor-made activations, events) in a co-operation with the Customer Activation team
  • Evaluate the execution of activities vs the plan - drivers, implementation of learning into further activations



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