Dreamcity Property & Investment Limited
Real estate
Sales & Digital Marketing Manager (Real Estate & Others) - Abuja
Description
- Develop and implement comprehensive sales strategies to achieve revenue targets for real estate properties and other subsidiaries services.
- Plan, execute, and optimize digital marketing campaigns across all platforms, including social media, search engines, and email marketing.
- Create compelling and engaging content for various digital channels, including social media posts, blog articles, newsletters, brochures, and video scripts that showcase properties and investment opportunities.
- Manage and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, Instagram, LinkedIn, and other relevant channels to generate quality leads.
- Oversee the company's social media pages and accounts, ensuring consistent branding, engaging content, timely responses, and community engagement.
- Develop and execute strategies to generate high-quality leads through digital channels, conduct inspectionsand convert them into sales, tracking performance metrics.
- Manage the company's website content, ensure SEO optimization, and maintain all digital profiles, including Google My Business, property listing sites, and review platforms.
- Enhance the company's online presence and brand visibility through strategic digital initiatives, partnerships, and influencer collaborations.
- Monitor, analyze, and report on the performance of sales and digital marketing campaigns using analytics tools, providing actionable insights for continuous improvement.
- Lead and mentor a team of sales and marketing professionals, collaborating with other departments (sales, business development,marketing, customer service) to ensure alignment and shared objectives.
Requirements
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is an added advantage.
- A minimum of 5 years of verifiable experience in sales, business development, and digital marketing, specifically within the real estate development and construction industry.
- Relevant professional certifications in sales, digital marketing, or business development (e.g., Certified Digital Marketing Professional, Google Analytics Certification, HubSpot Certification) are highly preferred.
- Proven track record of achieving and exceeding sales targets and generating quality leads through digital channels.
- Demonstrated expertise in content creation, social media management, SEO/SEM, and paid advertisement placement across multiple platforms.
- Strong analytical skills with proficiency in using analytics tools (e.g., Google Analytics, Meta Business Suite) to track and optimize campaign performance.
- Excellent leadership, communication, and interpersonal skills, with the ability to work collaboratively across departments.
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