Closing: May 10, 2024
4 days remainingPublished: Apr 8, 2024 (29 days ago)
Job Requirements
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Job Summary
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Key Aims and Objectives:
- Develop and implement the marketing plan, including strategic market planning and market research.
- Lead the Marketing Department, fostering the necessary competencies, systems, and values to achieve marketing goals.
- Oversee the marketing budget, ensuring effective use of resources to meet and exceed goals.
Key Qualification:
- Bachelor’s degree in Marketing, Sales and Marketing, Public Relations, or equivalent; Master’s degree preferred.
- Minimum of Min 10 years of marketing experience, with at least 5 years in brand/product management within FMCG or Retail.
- Experience with Retail Brands, direct mail programs, or Hospitality brands is a plus.
- Dynamic marketing strategist with outstanding leadership and communication skills, experienced in strategic planning, branding, and product development.
- Membership in a professional body like MSK is desirable.
- Proficiency in integrated marketing strategies, direct response marketing, and familiarity with data warehousing and business intelligence services.
- Attributes include being intuitive, proactive, collaborative, a creative problem solver, analytical, versatile, and thriving under pressure.
- Strong communication and presentation skills, capable of managing multiple projects to deliver results on time and within budget.
- Proficient in Microsoft Office Suite and experience with web conferencing tools.
Responsibilities
Key Aims and Objectives:
- Develop and implement the marketing plan, including strategic market planning and market research.
- Lead the Marketing Department, fostering the necessary competencies, systems, and values to achieve marketing goals.
- Oversee the marketing budget, ensuring effective use of resources to meet and exceed goals.
Key Qualification:
- Bachelor’s degree in Marketing, Sales and Marketing, Public Relations, or equivalent; Master’s degree preferred.
- Minimum of Min 10 years of marketing experience, with at least 5 years in brand/product management within FMCG or Retail.
- Experience with Retail Brands, direct mail programs, or Hospitality brands is a plus.
- Dynamic marketing strategist with outstanding leadership and communication skills, experienced in strategic planning, branding, and product development.
- Membership in a professional body like MSK is desirable.
- Proficiency in integrated marketing strategies, direct response marketing, and familiarity with data warehousing and business intelligence services.
- Attributes include being intuitive, proactive, collaborative, a creative problem solver, analytical, versatile, and thriving under pressure.
- Strong communication and presentation skills, capable of managing multiple projects to deliver results on time and within budget.
- Proficient in Microsoft Office Suite and experience with web conferencing tools.
- Provide leadership to the Marketing Department, guiding communications, promotional strategies, and the design of comprehensive marketing plans.
- Drive growth and profitability, making decisions on market entry, and focusing on both short and long-term marketing strategies based on consumer data and insights.
- Oversee sales forecasts, marketing support activities, and the approval of marketing and sales strategies.
- Approve pricing decisions, lead new product development from concept to execution, and oversee go-to-market and expansion plans.
- Utilize various information sources for business decisions, including consumer research, CRM, and market trends.
- Develop and execute marketing plans to achieve sales and profit objectives, integrating strategies for new store openings and significant local events to drive ROI.
- Manage the marketing team, providing training and performance appraisals, and managing agency relationships and internal stakeholders.
- Fulfill additional responsibilities as assigned by the Managing Director.
- Provide monthly reports to the Managing Director.
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