Manager, Data, Insights & Analytics, ECAF

Qualifications and Requirements

• Bachelor’s degree in Business Administration, Economics, Data Science, Statistics, or a related field (relevant work experience may substitute for formal education).
  
• Minimum 5+ years of experience in data analytics, business performance reporting, or insights roles — including 2+ years of direct experience with Nielsen data.
  
• Experience in the beverage or FMCG industry is a strong advantage.
  
• Demonstrated ability to analyze complex datasets and translate insights into compelling storytelling that influences leadership decisions.
  
• Strong command of analytical tools such as Excel, Power BI, Tableau, or other visualization and data platforms.
  
• Excellent communication, presentation, and stakeholder management skills.
  
• Proven ability to work collaboratively with crossfunctional teams and influence without authority.
  
• Strong organizational and project management skills with exceptional attention to detail.
  

• Leadership & Strategy
  
• Lead the endtoend Business Performance Reporting, ensuring timely, accurate, and strategically aligned outputs for senior leadership.
  
• Drive transformation of reporting processes, introducing automation, new analytics approaches, and innovations that elevate organizational insights.
  
• Serve as the primary insights partner to crossfunctional leaders by providing straNigtegic recommendations rooted in data and market intelligence.
  
• Performance Reporting
  
• Own the Monthly Rolling Estimate (MRE) process, ensuring alignment with local market stakeholders and delivering clear insights on performance drivers.
  
• Lead monthly Franchise Performance Reviews, consolidating volume trends, forecasts, market share metrics, and key performance indicators (KPIs).
  
• Market & Sales Insights
  
• Oversee delivery of Nielsen reporting, including weekly summaries, Pricing Scorecards, Top/Declining Trademarks reports, and regional insights.
  
• Ensure reporting accuracy and robustness for data that informs business decisions, marketing strategy, and commercial execution.
  
• Advanced Reporting & Analytics: Produce strategic Quarterly Business Reports, identifying trends, risks, and opportunities that guide leadership decisions.
  
• Lead the Annual Industry Estimates process, ensuring alignment and synthesizing insights into a unified “Total ECAF” business story.
  
• Knowledge & Performance Assets: Manage updates to the ECAF Factbook, ensuring comprehensive and uptodate representation of market dynamics, competitive landscapes, and performance indicators.
  
• Business Planning Support: Support annual and longrange business planning by providing robust datasets, scorecards, and analytical insight across channels, categories, and business units.
  
• Vendor & Data Ecosystem Management: Oversee relationships with key data partners including Nielsen, Numerator, and Beach, ensuring data quality, process reliability, database improvements, and capabilitybuilding across internal teams.
  
• Innovation & Continuous Improvement: Identify and recommend enhancements to systems, data workflows, platforms, and reporting tools to improve speed, accuracy, and user experience.
  
• Project Leadership: Lead and/or support crossfunctional special projects requiring deep analytics or insight generation.