Estrada International Staffing Solutions
Consulting + 2 more
Description
Marketing Strategy & Brand Positioning
- Develop and implement marketing strategies that promote services and sustainability impact.
- Strengthen brand positioning as a leader in environmental and waste management solutions.
- Identify market opportunities and support growth initiatives.
- Coordinate marketing campaigns aligned with business objectives and stakeholder partnerships.
Corporate Communications & Public Relations
- Manage internal and external communication strategies.
- Develop corporate messaging that reflects environmental and social impact.
- Handle media relations, press releases, and public communications.
- Build and manage relationships with government agencies, regulators, and key stakeholders.
- Support crisis communication and reputation management when required.
Content Development & Storytelling
- Create compelling narratives that highlight environmental sustainability impact.
- Oversee development of communication materials including reports, newsletters, presentations, and digital content.
- Manage social media communication strategy and online brand presence.
- Translate technical operations into clear and engaging public messaging.
Stakeholder Engagement & Advocacy
- Coordinate engagement with public institutions, private sector partners, and communities.
- Support advocacy campaigns around environmental cleanliness and sustainability.
- Organize events, forums, and awareness programs to promote environmental responsibility.
- Strengthen partnerships that support operational and environmental initiatives.
Reporting & Performance Tracking
- Monitor and report on marketing and communication effectiveness.
- Track media coverage, engagement metrics, and campaign performance.
- Provide insights and recommendations to management.
- Ensure alignment of communications with organizational objectives and public perception goals.
Qualifications
- Bachelor's Degree in Marketing, Mass Communication, Public Relations, Business Administration, or related field.
- Master's degree or professional certification is an added advantage.
Experience
- Minimum of 5 years' experience in marketing, communications, or corporate branding roles.
- Experience in environmental services, public sector communication, infrastructure, or large corporate organizations is an advantage.
- Proven track record in brand management, PR, and stakeholder engagement.
Skills & Competencies
- Strategic Marketing & Brand Management
- Corporate Communication & Public Relations
- Storytelling & Content Development
- Stakeholder Management
- Media Relations
- Digital Communication Awareness
- Crisis Communication
- Strong Writing & Presentation Skills
- Analytical & Reporting Skills
- Leadership & Collaboration
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