Closing: Apr 30, 2024
This position has expiredPublished: Apr 27, 2024 (12 days ago)
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Job Summary
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Qualifications
- Bachelor's Degree in Marketing, Business Administration, or related field.
- Proven experience (5+ years) in marketing roles within the logistics, transportation, or supply chain industry.
- Strong understanding of marketing principles, strategies, and best practices, with a focus on digital marketing techniques.
- Excellent analytical skills with the ability to interpret data, generate insights, and make strategic recommendations.
- Demonstrated leadership abilities with experience managing teams and driving cross-functional collaboration.
- Exceptional communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
- Proficiency in marketing automation tools, CRM systems, and analytics platforms.
- Creative thinking and problem-solving skills, with a results-oriented mindset and a focus on continuous improvement.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
- Strong business acumen and understanding of the logistics industry, including key players, trends, and challenges.
Responsibilities
Qualifications
- Bachelor's Degree in Marketing, Business Administration, or related field.
- Proven experience (5+ years) in marketing roles within the logistics, transportation, or supply chain industry.
- Strong understanding of marketing principles, strategies, and best practices, with a focus on digital marketing techniques.
- Excellent analytical skills with the ability to interpret data, generate insights, and make strategic recommendations.
- Demonstrated leadership abilities with experience managing teams and driving cross-functional collaboration.
- Exceptional communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
- Proficiency in marketing automation tools, CRM systems, and analytics platforms.
- Creative thinking and problem-solving skills, with a results-oriented mindset and a focus on continuous improvement.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
- Strong business acumen and understanding of the logistics industry, including key players, trends, and challenges.
- Develop and implement comprehensive marketing strategies to increase market share, revenue, and profitability at Speedaf Logistics Nigeria Limited.
- Conduct market research and analysis to identify industry trends, customer needs, and competitive landscape.
- Create compelling marketing campaigns, including digital advertising, social media, email marketing, and content creation, to effectively reach target audiences.
- Manage the company's brand image and ensure consistency across all marketing channels and communications.
- Collaborate with the sales team to develop marketing materials, presentations, and proposals to support business development efforts and client acquisition.
- Monitor and analyze marketing metrics and KPIs to measure the effectiveness of campaigns and initiatives, and make data-driven recommendations for optimization.
- Build and maintain relationships with key industry stakeholders, partners, and vendors to support marketing objectives and initiatives.
- Lead and mentor a team of marketing professionals, providing guidance, support, and professional development opportunities.
- Develop and manage marketing budgets, allocating resources effectively to maximize ROI and achieve business objectives.
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