Digital Communications Manager

Requirements

• Bachelor’s degree or higher in Marketing, Communications, Business, or equivalent professional experience.
  
• At least 6 years of proven experience in international digital marketing, with exposure to Europe and US markets, and a strong portfolio of impactful work.
  
• Experience designing and executing digital-first B2C or B2B strategies.
  
• Strong web management experience, including advanced use of WordPress, Google Analytics, Google Tag Manager and Search Console.
  
• Working knowledge of web fundamentals such as HTML, CSS and JavaScript, and the ability to apply UX and UI principles to digital marketing.
  
• Experience managing corporate social media and email platforms such as LinkedIn, Bluesky and Mailchimp, including associated risk management considerations.
  

• Support and contribute to Tiko’s corporate communications strategy, ensuring alignment with organisational priorities and fundraising objectives.
  
• Lead global digital marketing strategies, with a strong focus on fundraising, donor acquisition and engagement through digital channels.
  
• Drive audience growth and engagement, with particular focus on strengthening Tiko’s professional authority on LinkedIn.
  
• Manage and optimise Tiko’s website, ensuring strong performance, usability and user experience across devices.
  
• Oversee Tiko’s overall digital presence, producing high-quality multimedia content such as short videos, reels, graphics and carousels to maximise reach and engagement.
  
• Guide and evaluate digital campaigns using Google Analytics and advanced SEO techniques, grounded in a strong understanding of Google’s core algorithm and search behaviour.
  
• Lead the commissioning of digital storytelling assets, including short films and campaign videos, working with external suppliers where needed.
  
• Drive content innovation through creative thinking and strong conceptual development.
  
• Act as a key digital expert within the communications team, producing high-quality editorial content and responding proactively to evolving digital trends.