About
PxD is a global non-profit that harnesses the power of technology, data science, and behavioral economics to provide targeted information to farmers in low and middle-income countries. Providing the right information to the right people in the right way and at the right time increases incomes, protects the environment, and improves well-being. We are evidence-based: we test our interventions with randomized controlled trials to prove our impact and cost-effectiveness, to simultaneously learn from and improve our service, and to demonstrate our value to funders and partners. There are few programmes in international development that are as demonstrably cost-effective as ours.