Lead Generation Team Lead

We are part of Boosta - an international tech company building and scaling digital businesses across global markets.

We're now launching a brand-new Lead Generation function and are looking for someone excited by the opportunity to build something from scratch.

This isn't a role where you'll inherit an existing team or established playbook. Instead, you'll have the autonomy to shape the strategy, define the processes, build your own team, and create a scalable lead generation operation that will become a key part of our business growth.

You'll work closely with experienced leaders across the company, but the ownership of this function will be yours.

🚀 About the role

We are looking for an experienced Lead Generation Team Lead to build and lead a brand-new outbound lead generation function from scratch.

This is not a role for someone who simply manages an existing team. We are looking for a self-sufficient professional who already knows how to build scalable outbound lead generation processes, hire a team, launch operations, optimize performance, and continuously improve results with minimal supervision.

The team will be responsible for identifying potential clients, initiating contact, qualifying prospects, generating interest, and bringing qualified leads to the stage where they agree to join a sales call or onboarding chat.

The Sales team will then take over the sales process.

🎯 ResponsibilitiesLead Generation Strategy

●Develop and execute the lead generation strategy.

●Design and continuously improve scalable lead generation processes.

● Identify and validate the most effective acquisition channels.

●Build a predictable pipeline of qualified leads for the Sales team.

Team Leadership

● Hire, onboard, and develop a team of 4-5 Lead Generation Specialists.

● Set clear goals, monitor performance, and provide regular coaching.

● Foster a high-performance, ownership-driven team culture.

Performance Management

● Establish KPIs, reporting, and performance tracking.

● Analyze team performance and optimize workflows based on data.

● Ensure consistent delivery of qualified leads to the Sales team.

Cross-functional Collaboration

● Work closely with the Sales team to align on lead qualification criteria and handoff processes.

● Partner with leadership to define priorities and scale the Lead Generation function.

✅ Requirements

● 5+ years of experience in B2B outbound lead generation.

● Experience building or scaling a lead generation function or team.

● Experience leading and developing high-performing teams.

● Strong understanding of outbound prospecting across multiple acquisition channels (e.g., LinkedIn, email, Upwork, professional communities).

● Proven ability to build and optimize lead generation processes.

● Data-driven mindset with experience analyzing performance metrics and making decisions based on results.

● Excellent communication and stakeholder management skills.

● Upper-Intermediate (B2+) or higher level of English.

➕ Nice to have

● Experience working with international markets.

● Experience hiring remote teams.

● Experience with CRM systems and sales engagement tools.

● Experience using automation tools and AI to improve lead generation efficiency.

● Experience in digital marketing, SEO, SaaS, or other B2B service industries.

❌ This role is likely not the right fit if you if:

● Prefer joining established teams instead of building one from scratch.

● Need structured processes before getting started.

● Enjoy execution more than designing strategy and systems.

● Are looking for a role focused only on managing people.

● Prefer clear direction over making independent decisions in a fast-changing environment.