Accounts Manager

Kenya Builders & Concrete Company Ltd is seeking an Accounts Manager to build and maintain strong client relationships, drive client satisfaction and loyalty, identify new business opportunities and support mutual growth within the construction industry. The role requires strategic thinking, effective communication and proactive problem-solving.

KEY DUTIES / RESPONSIBILITIES

Client Relationship Management

• Build strong client relationships and understand business objectives/challenges.

• Serve as the main contact for client inquiries, issues and requests.

• Conduct daily check-ins to support satisfaction and identify collaboration opportunities.

• Ensure customer dues are paid within approved credit limits and keep customers informed of account status.

Strategic Account Planning

• Develop account plans to maximise revenue, profitability and account growth.

• Align internal products, services and solutions with client needs.

• Identify upselling/cross-selling opportunities and reactivate dormant accounts.

• Identify upcoming projects, understand client requirements at every project stage, and build relationships accordingly.

• Build strategic relationships with architects and engineers so products are specified for current/upcoming projects.

Communication, Resolution & Market Analysis

• Communicate the company’s product/service value proposition effectively.

• Coordinate with Sales, Marketing, Logistics and Customer Support for seamless delivery.

• Resolve key-account concerns promptly with internal teams.

• Track industry trends, market conditions and competitors; identify opportunities/threats and provide recommendations.

Reporting & Analysis

• Prepare account-performance reports, including revenue forecasts and customer-satisfaction metrics.

• Analyse data for trends, opportunities and improvement areas.

KEY OUTPUTS / DELIVERABLES

• Effective implementation of approved business plans and sales budgets.

• Business development through new-market growth and achievement of sales targets.

• High customer retention, improved customer relations and quality service delivery.

• Sales reporting through development of sales dashboards.

QUALIFICATIONS & EXPERIENCE

• Diploma or Bachelor’s degree in Business, Marketing or a related field.

• Proven experience in key account management or a similar role.

• Proficiency in CRM software and other relevant tools.