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Business Development Executive HORECA

Posted: 8 Oct 2026

Apply by: 9 Oct 2026

Closing today

Job details

Contract Type

Description

Reporting to Key Accounts Executive-HORECA, the Business Development Executive will ensure effective planning, drive company set revenue targets, bring on board new business, re-activate dormant accounts.

He/ She is also expected to support the organization’s Mission, Vision and values.

The main duties and responsibilities for this position entails: -

  • Maximize volume and revenue in key assigned accounts by utilizing fact-based selling method and acquire new accounts in hotels, restaurants & institutions.
  • Identify market potential in order to establish new accounts, achieve service sales volume, revenue and profitability goals.
  • Maintain, monitor, and regularly evaluate pricing and contracts with customers so as to provide products and services that meet standards of quality, timeliness and cost.
  • Conduct monthly business review meetings to keep track of performance and customer financial health List the new range of Horeca products in order to keep up with our competitors.
  • Manage returns effectively and efficiently to reduce financial losses to company and principal.
  • Process all principals’ returns during every visit to ensure effective returns management.
  • Researching and developing marketing opportunities and plans whilst understanding consumer requirements, identifying market trends and suggesting system improvements to achieve the company’s goals.
  • Debt control by ensuring collection of payments in time.
  • Manage consistently high service level in the trade to ensure company and customer satisfaction.
  • Timely delivery of customer’s order and address challenges that might cause any delay to the satisfaction of the customer and the trade.
  • Frequent visits and or communication to customers in a more consistent and prescribed sequence and record feedback at each visit.
  • Implement monthly journey plans and have weekly reviews and feedback.

The ideal candidate will have the following qualifications: -

  • Bachelor’s Degree in Sales and Marketing or any business-related field.
  • Minimum 5 years’ experience in FMCG with HORECA experience.
  • Energetic and aggressive personal selling experience with wide sales network.
  • Must possess driving skills with a valid driving license


Interested candidates who meet the qualifications are invited to submit their updated CV to the Email provided with the subject line “Business Development Executive - Horeca.”.


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