Equity Bank Kenya

Banking + 2 more

Customer Experience (CX) Data & Analytics Manager

Job details

Contract Type

Description

Experience Requirements

  • 5+ years of progressive experience in data analytics, preferably within Customer Experience (CX) or customer insights functions.

  • Strong technical proficiency in SQL, Python/R, and business intelligence tools such as Power BI and Tableau.

  • Proven track record of designing and implementing data-driven dashboards that drive continuous improvement in service delivery and customer outcomes.

  • Solid understanding of service monitoring principles, CX frameworks, and performance management methodologies.

  • Demonstrated ability to design, develop, and deploy dashboards using best-practice analytics techniques with effective tracking of CX metrics and KPIs

Academic Qualifications and Certifications

  • Bachelor’s degree in data science, Statistics, Computer Science, Information Systems, Business Analytics, Economics, Finance, or related field.

  • Master’s degree (e.g., MSc Data Analytics, MSc Business Analytics, MBA with a focus on Analytics/Strategy) is highly desirable for leadership roles.

  • Strong proficiency in SQL, Python/R, and BI tools (Power BI, Tableau) etc.


Responsibilities


Data Strategy & Governance:

  • Develop and execute a CX data strategy aligned to organizational objectives

  • Ensure data integrity, accuracy, and consistency across all data sources

  • Establish and enforce data governance frameworks, standards, and controls

  • Partner with Risk, Compliance, and Legal teams to ensure regulatory and data privacy compliance

Analytics & Insights:

  • Analyse VOC, NPS, CSAT, CES, and other CX metrics to identify trends and root causes

  • Develop predictive models to forecast customer behaviour and satisfaction.

  • Generate actionable insights to improve customer journeys and reduce pain points

  • Track and report Return on Experience (ROX) linking CX to revenue, cost, and retention outcomes

Reporting & Visualization:

  • Design and maintain CX dashboards for leadership and operational teams

  • Deliver regular performance reports on service and customer experience metrics

  • Present insights, trends, and recommendations to senior management

  • Highlight key risks, opportunities, and corrective actions based on data

Digital & Advanced Analytics:

  • Leverage AI, automation, sentiment analysis, and text analytics to enhance insights

  • Apply advanced analytics and predictive modelling techniques

  • Enable real-time insights to support decision-making

  • Improve speed, depth, and accuracy of CX analytics outputs

Technology & Tools Management:

  • Manage CX analytics platforms, CRM systems, and BI tools (e.g., Power BI)

  • Drive automation of VOC data collection and reporting processes

  • Optimize data integration across multiple systems and channels

  • Enhance accessibility and usability of CX data for stakeholders

Continuous Improvement Initiatives:

  • Promote a culture of continuous improvement across delivery teams

  • Identify opportunities for process and service enhancements using data insights

  • Support A/B testing and experimentation initiatives

  • Translate insights into actionable improvement initiatives

Stakeholder Engagement & Influence:

  • Partner with Product, Operations, Contact Centre, Digital, and IT teams

  • Embed CX insights into business and operational decision-making

  • Act as a trusted advisor on CX performance and improvement priorities

  • Build data literacy and analytics capability across teams

Performance Management & Team Development:

  • Provide regular performance feedback and conduct structured performance reviews

  • Align team objectives with organizational goals

  • Identify development needs and support career growth

  • Foster a high-performance, learning-oriented team culture




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