What You'll Need

• 5+ years in market expansion, business development, or commercial operations—ideally in fintech, mobility, or technology environments. You have a proven track record launching or scaling operations across multiple Nigerian states, building from scratch in ambiguous environments.
  

• Experience in market research and financial modelling. You're strong with stakeholder management, particularly government and regulatory relationships. You're entrepreneurial, field-oriented, and genuinely willing to travel extensively during launch phases.
  

• Beyond credentials: you're a self-starter with high ownership mentality. You solve problems resourcefully. You communicate clearly with leadership. You build teams. You thrive in ambiguity.
  

• New market expansion will occupy about half your time. You'll conduct thorough market assessments to identify genuine opportunities, build strong feasibility cases with robust unit economics, design state-specific launch playbooks, and engage regulators and stakeholders. You will also lead on-the-ground execution, set up temporary hubs,
  

• Market development involves identifying underserved segments, expanding into new LGAs and rural regions, tracking key performance metrics like activation and repayment to detect issues early, building partnerships with retail chains and telcos, and implementing growth-driving commercial initiatives. You also monitor competitors and turn their actions into strategic insights
  

• Coordinate with Sales, Operations, Finance, Logistics, and Marketing to ensure readiness at every stage. You are responsible for key metrics, including launch timelines, acquisition targets, portfolio health, channel expansion, and revenue growth.