Media, communications, languages Jobs for Mid-level in Nigeria

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Zipline

Social Media Manager

Abuja Nigeria
Zipline

Transportation + 2 more

Social Media Manager

Job details

Contract Type

Description
What You'll Bring
  • 3+ years of work experience in social media marketing, specifically with video content and video-first social media channels.
  • Video portfolio that includes long and short format content with strong engagement on TikTok, X, Instagram, Facebook, YouTube, and/or LinkedIn.
  • Expertise in including TikTok, X, Instagram, Facebook, YouTube, and LinkedIn with a deep understanding of each platform's best practices, algorithms, and community trends.
  • Video production experience – you’re intimately familiar with in-app creator tools across social platforms and know your way around video editing software like Adobe Premiere
  • In-tune with social trends, even before they hit; ability to respond ASAP to trends/memes to capitalize on those opportunities
  • Strong copywriting and editing skills with an eye for detail.
  • Ability to interpret analytics and translate data into actionable insights.
  • Excellent communication and interpersonal skills.
  • Creative thinker and problem-solver.
  • Bachelor’s degree in Marketing, Communications, or related field (preferred).


Responsibilities
  • Create entertaining, iconic content for Zipline’s social media that people want to share and is optimized for each platform's unique audience and algorithm.
  • Work on crafting fun, educational content that helps further our mission to build the world’s first logistics system that serves all people equally.
  • Conceptualize, script, produce, and shoot short-form video content for our social channels in Rwanda and Pan-Africa, including TikTok, X, Instagram, Facebook, YouTube, and LinkedIn.
  • Work on large-scale content campaigns ranging from content with creators, to scripted content with our animated characters.
  • Work cross-functionally to help promote different product features, launches and brand initiatives.
  • Evolve our short-form video strategy with an eye towards quantitative analysis: run lots of content experiments and iterate on the ones that work.
  • Monitor social media trends, tools, and applications and apply knowledge to continuously improve strategies.
  • Analyze social media insights and performance metrics to optimize content and strategy.
  • Manage and maintain the organization’s social media profiles and presence, including scheduling posts and responding to followers.


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