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Solakat

Fuzu Exclusive
Social Media Moderator

Lagos, Nigeria

Closing: Jun 17, 2022

27 days remaining

Published: May 20, 2022 (1 day ago)

Job Requirements

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Job Summary

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We are looking for a witty and strategic social media executive to manage our online presence. You will also be responsible for creating and managing social media content for all social media pages, driving and monitoring user engagement, and analyzing feedback.


Responsibilities
We are looking for a witty and strategic social media executive to manage our online presence. You will also be responsible for creating and managing social media content for all social media pages, driving and monitoring user engagement, and analyzing feedback.


  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.

  • Develop social media marketing campaigns to drive online brand awareness and customer engagement.

  • Generate, edit, publish and share content (text, images, videos) that builds meaningful connections and encourages community members to take action.

  • Set up and optimize company pages within each platform to increase the visibility of the company’s social content.

  • Create editorial calendars and syndication schedules.

  • Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram, and YouTube, adapting content to suit different channels.

  • Launch optimized online adverts through Google AdWords, and Facebook to increase company and brand awareness

  • Analyze the company’s digital marketing plan and social media strategy and identify strategic weaknesses and make recommendations for improvements (Social Media Reports)

  • Monitors and develops reports on competitor activity within social media spaces.


Requirements

  • Degree in marketing, communication studies, journalism, creative writing, or similar.

  • Experience as a social media executive at a similar company.

  • Expert knowledge of all leading social media sites, including their algorithms and social analytics tools knowledge.

  • Firm grasp of CRM and social media scheduling software.

  • In-depth understanding of the processes surrounding the creation and distribution of paid advertisements.

  • Ability to create authoritative and persuasive texts.

  • Flexible and engaging writing style.

  • Knowledge of pertinent engagement metrics. 


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