Digital Channel Analyst

Requirements

• 3–5 years’ experience in digital channel operations, sales operations, analytics, or a similar role.
  
• Mid-level SQL (joins, aggregations, filtering, data validation).
  
• Mid-level Excel (pivots, lookups, reconciliation; Power Query is a plus).
  
• Mid-level Power BI (dashboards, basic DAX, refresh monitoring).
  
• Strong problem-solving, attention to detail, and stakeholder management skills.
  
• Ability to translate business issues into clear technical requirements/tickets.
  
• Experience in fintech/lending journeys, affiliates/referral programs, and funnel analytics.
  
• Familiarity with ticketing tools (e.g., Jira/ServiceNow) and CRM platforms.
  

• Monitor digital channels daily to ensure availability, performance, and seamless customer journeys.
  
• Track and report channel KPIs (leads, conversions, drop-offs, errors, turnaround time).
  
• Log, troubleshoot, and escalate incidents; follow through to resolution with IT and relevant teams.
  
• Investigate transaction or journey failures and coordinate fixes with appropriate stakeholders.
  
• Support data collection, validation, and reporting to ensure accuracy and reliability of insights.
  
• Build and maintain dashboards and reports using Power BI, SQL, and Excel to support decision-making.
  
• Ensure the Affiliate Program runs effectively (tracking, attribution, partner support, issue resolution).
  
• Maintain documentation (SOPs, issue logs, recurring issues, and root cause analysis).