Head Business Development & Marketing

Business Development & Growth

• Develop and implement business development strategies aligned with the organization's growth objectives.
• Drive customer acquisition, deposit mobilization, loan portfolio growth, and revenue generation.
• Identify new market opportunities, customer segments, and potential revenue streams.
• Monitor business performance and implement initiatives to improve market penetration and profitability.

Sales & Customer Acquisition

• Lead initiatives to attract and retain individual, SME, and corporate customers.
• Set and monitor sales targets across the business development and marketing team.
• Develop effective customer acquisition and retention strategies.
• Track sales performance and ensure consistent achievement of agreed targets.

Marketing & Brand Growth

• Develop and execute integrated marketing campaigns across relevant channels.
• Strengthen brand visibility and market positioning.
• Use customer insights and market intelligence to improve marketing effectiveness.
• Monitor competitor activities and emerging market trends.

Partnerships & Stakeholder Management

• Identify and develop strategic partnerships that support business growth.
• Build relationships with corporate organizations, SMEs, associations, and other relevant stakeholders.
• Negotiate and manage partnerships that generate new business opportunities.
• Represent the organization at relevant business and industry engagements.

Team Leadership & Performance

• Lead, coach, and develop the business development and marketing team.
• Establish clear performance objectives and monitor individual and team results.
• Promote a performance-driven culture focused on accountability and customer growth.
• Provide regular business performance reports and recommendations to management.

Requirements

Education Bachelor's Degree in:

• Marketing, Business Administration, Banking & Finance, Economics or a related discipline.
• Professional qualifications or certifications in Marketing, Sales, Banking, or Business Development will be an advantage.

Experience

• Minimum of 5–8 years of relevant experience in banking, microfinance, financial services, sales, or business development.
• Demonstrated experience in deposit mobilization and customer acquisition.
• Proven track record of achieving sales, revenue, and business growth targets.
• Experience leading and managing sales or business development teams.
• Strong understanding of the Nigerian financial services and microfinance market.
• Experience developing strategic partnerships and managing key business relationships.