Sales Engineer

Sales & Business Development:

• Identify, prospect, and develop new business opportunities within the solar and renewable energy market.
• Develop relationships with commercial, industrial, institutional, residential, and other potential customers.
• Generate leads through direct prospecting, referrals, networking, industry events, partnerships, and market research.
• Develop and maintain a healthy sales pipeline and consistently work towards achieving revenue and sales targets.
• Conduct client meetings to understand their energy requirements, operational challenges, budgets, and business objectives.
• Develop and manage relationships with key decision-makers, including business owners, facility managers, operations managers, procurement teams, and technical personnel.
• Follow up on leads, proposals, quotations, and opportunities through to closure.
• Identify opportunities for upselling, cross-selling, and long-term service contracts.

Technical Sales & Solution Development:

• Conduct preliminary assessments of clients' power and energy requirements.
• Understand electricity consumption patterns, existing power infrastructure, diesel/generator usage, and operational requirements.
• Work with technical teams to develop appropriate solar PV, battery storage, hybrid, backup power, and other renewable energy solutions.
• Translate technical information into clear commercial benefits for clients.
• Explain system configurations, technical specifications, expected performance, savings, payback periods, and other relevant considerations to customers.
• Participate in site visits, energy audits, load assessments, and technical discussions where required.
• Review technical designs and ensure proposed solutions align with customer requirements.
• Provide technical clarification during the sales process and address customer questions effectively.

Proposals, Quotations & Commercial Development:

• Prepare and coordinate technical and commercial proposals for prospective clients.
• Develop quotations, bills of materials, solution summaries, and other sales documentation in collaboration with the engineering and commercial teams.
• Ensure proposals accurately reflect the client's technical requirements and project scope.
• Conduct presentations and product demonstrations for prospective customers.
• Support the preparation of business cases highlighting energy savings, return on investment, and operational benefits.
• Negotiate commercial terms within approved company guidelines.
• Monitor submitted proposals and proactively follow up to improve conversion rates.

Client Relationship Management:

• Build and maintain long-term relationships with existing and prospective customers.
• Act as a key point of contact throughout the pre-sales process.
• Maintain regular communication with clients and provide timely responses to enquiries.
• Understand customer pain points and recommend solutions that provide measurable business value.
• Resolve technical and commercial concerns in collaboration with relevant internal teams.
• Maintain accurate customer and opportunity records within the company's CRM or sales tracking system.

Market Development & Business Intelligence:

• Research the renewable energy and solar market to identify emerging opportunities, customer segments, technologies, and competitive trends.
• Monitor competitor activities, pricing, product offerings, and market positioning.
• Identify industries and businesses with significant energy costs or unreliable power supply where solar solutions can deliver value.
• Develop strategies for penetrating new customer segments and geographic markets.
• Provide Management with regular market intelligence and recommendations.

Project & Internal Coordination:

• Work closely with Engineering, Procurement, Project Management, Finance, and Operations teams to ensure smooth transition from sales to project execution.
• Participate in project handover meetings after successful sales closure.
• Ensure customer requirements are accurately communicated to the technical and project teams.
• Support project teams during client meetings where technical or commercial clarification is required.
• Maintain close communication with clients during project implementation where necessary.
• Support after-sales activities and identify opportunities for maintenance, upgrades, expansions, and additional solutions.

Reporting & Performance Management:

• Maintain accurate records of leads, prospects, opportunities, proposals, and closed deals.
• Prepare regular sales and pipeline reports for Management.
• Track sales performance against agreed targets and KPIs.
• Monitor conversion rates and identify bottlenecks within the sales process.
• Provide forecasts for expected sales and project closures.
• Maintain accurate documentation of client interactions, proposals, negotiations, and follow-ups.

Qualifications & Experience

• Bachelor's Degree in Electrical Engineering, Mechanical Engineering, Renewable Energy Engineering, Mechatronics Engineering, or a related technical discipline.
• 3–7 years of relevant experience in technical sales, engineering sales, renewable energy, solar, electrical systems, power solutions, or a related industry.
• Proven experience in B2B technical sales will be highly advantageous.
• Experience selling solar PV systems, battery energy storage systems, inverters, power systems, or related energy solutions is preferred.
• Experience dealing with commercial and industrial clients will be an added advantage.
• Professional engineering certification or relevant technical certification is an advantage.
• Strong understanding of solar PV systems, inverters, batteries, electrical systems, and basic energy-management concepts.