Business Intelligence Manager

Education & Experience

• Bachelor's degree in Business, Economics, Finance, Engineering, or related quantitative field
  

• 6-8 years combining strategic analysis, business intelligence, and hands-on business management with demonstrated ownership of strategic initiatives end-to-end
  

• Proven track record of proactively identifying business opportunities or risks that resulted in strategic action and measurable impact
  

• Experience in high-growth fintech, financial services, telecoms, or technology sectors balancing rapid execution with analytical rigor
  

• Background in East African markets with understanding of Kenya's commercial, regulatory, and competitive dynamics preferred
  

Strategic Intelligence & Proactive Solution Development

• Serving as the strategic early-warning system for Kenya Operations, proactively identifying emerging threats and opportunities before they impact the business
  

• Developing unsolicited strategic recommendations based on patterns you observe in performance data, market dynamics, or competitive moves
  

• Anticipating leadership's strategic questions and arriving at meetings with analysis and recommendations already prepared
  

• Building advanced forecasting models that identify inflection points, risks, and opportunities requiring strategic response
  

• Designing sophisticated scenario planning frameworks that pressure-test strategies against multiple future states (regulatory changes, competitive disruption, macroeconomic shifts)
  

• Challenging strategic assumptions with rigorous analysis—being the voice that asks "what if we're wrong about this?" and provides data to validate or redirect strategy
  

• Transforming complex, multi-dimensional datasets into compelling strategic narratives that drive executive decision-making
  

• Conducting deep-dive root cause analyses when performance deviates from expectations, arriving with not just diagnosis but recommended solutions
  

• Building business cases for strategic initiatives, quantifying expected ROI and implementation requirements
  

Market & Competitive Intelligence: Winning the Strategic Game

• Maintaining comprehensive competitive intelligence that goes beyond feature comparison to understand competitors' strategic intent, vulnerabilities, and likely next moves
  

• Proactively developing competitive response strategies before competitors' actions impact our market position
  

• Building war-gaming scenarios that simulate competitive dynamics and test the robustness of our strategies
  

• Identifying strategic whitespace—underserved segments, unmet needs, or market inefficiencies that represent growth opportunities
  

• Monitoring the broader fintech and financial services ecosystem for emerging business models or technologies that could disrupt our approach
  

• Translating regulatory developments into strategic implications—not just compliance requirements, but competitive advantages or strategic risks
  

• Developing point-of-view perspectives on "what's next" for Kenya's fintech market and positioning M-KOPA to lead rather than follow
  

• Building relationships with industry experts, regulatory bodies, and market intelligence sources to maintain information advantage
  

• Creating competitor scorecards that track not just what competitors are doing but how effectively they're executing
  

Customer Intelligence & Commercial Strategy

• Developing deep customer insight that goes beyond demographics to understand motivations, decision-making processes, and unmet needs
  

• Proactively identifying customer segments with attractive unit economics or strategic value that we're underserving
  

• Supporting pricing strategy with commercial insights
  

• Translating customer insights into product and marketing strategies that drive acquisition, engagement, and retention
  

• Identifying early signals of customer behavior shifts that could impact portfolio quality, retention, or lifetime value
  

• Building financial models linking customer acquisition strategies to long-term unit economics and shareholder value
  

• Challenging product and commercial teams with customer data when strategies seem misaligned with market realities
  

• Developing customer segmentation frameworks that inform differentiated go-to-market strategies
  

Performance Management & Strategic Diagnostics

• Designing executive dashboards that don't just report what happened but highlight why it matters and what action is required
  

• Establishing leading indicators that provide early warning of performance issues before they become crises
  

• Conducting proactive variance analyses when performance trends deviate from expectations, arriving with hypotheses and recommended interventions
  

• Building self-service analytics that empower managers to answer their own questions while maintaining strategic oversight
  

• Creating KPI frameworks that align operational activities with strategic objectives and drive accountability
  

Strategic Partnership & Cross-Functional Enablement

• Serving as thought partner to department heads, bringing external perspective and analytical rigor to their strategic challenges
  

• Facilitating strategic planning sessions where you don't just participate but shape the agenda and drive outcomes
  

• Proactively identifying cross-functional issues or opportunities that no single department owns but require coordinated response
  

• Building analytical capability across teams, raising the bar for data-informed decision-making organization-wide
  

• Challenging strategies that lack analytical foundation while offering to develop the analysis needed to validate or improve them
  

• Serving as strategic translator between technical teams and commercial teams, ensuring both perspectives inform strategy