Gatsby
Non-profit + 1 more
Description
Experience & Education
- At least 5 to 10 years’ relevant experience in communications, marketing, or a related field –this is not an entry-level role.
- Experience gained in a communications or marketing agency, or in a large, complex or high-profile organisation, is strongly preferred.
- Demonstrated experience managing digital channels, including website content management (WordPress or similar) and social media, particularly LinkedIn.
- Experience developing and delivering integrated communications activities and campaigns across multiple channels and audiences.
- Experience supporting senior leaders with strategic communications, messaging and stakeholder engagement.
- Familiarity with media and social monitoring, measurement and analytics to evidence communications impact.
- Practical understanding of how AI tools can support communications work –for example drafting, research and content production –with enthusiasm to keep learning in this space.
- Comfortable with content creation and basic multimedia coordination (video, podcasts, graphics); hands-on production experience is a strong advantage. Experience working in Africa within a private sector, public sector or international development context is desirable.
- Degree-level education or equivalent professional experience, with an exceptional standard of written and spoken English
Key Role Responsibilities
Internal Communications
- Contributing to an annual internal communications plan, with support from the Communications Director, in line with GA’s overall communications strategy.
- Ensuring organisational initiatives are communicated to staff clearly and consistently.
- Engaging with GA’s external research partner on the Annual Staff Survey and supporting the SMT in following up on findings and reporting back to staff.
- Working with programme teams to distil technical information and package it for internal communications channels
- Creating internal communications materials that engage and inspire staff, including content built around GA’s values and approach, e.g. staff interviews, Workplace posts, newsletters, blogs, case studies.
- Coordinating senior management updates (video/audio) and all-staff townhalls.
- Supporting teams in preparing and producing presentations and supporting presenters to enable knowledge-sharing across the organisation.
- Keeping content on internal platforms current and supporting staff to create and share materials that facilitate learning
External and Digital Communications
- Owning and continuously improving GA’s website, ensuring content is current, engaging, audience-focused, and aligned to organisational priorities and brand standards.
- Leading GA’s social media presence –particularly LinkedIn –while exploring and advising on other relevant platforms (e.g. TikTok, Threads) to grow engagement with GA’s stakeholders.
- Developing and maintaining a forward-looking content calendar aligned to organisational priorities, campaigns, and programme milestones.
- Producing and curating high-quality content across formats: social posts, blogs, case studies, newsletters, presentations, videos, podcasts, infographics and thought leadership pieces.
- Translating complex programme and research content into compelling, accessible storytelling for diverse audiences.
- Monitoring, analysing and reporting on website, social and media performance, using analytics and media monitoring to continuously improve impact and engagement.
- Optimising content and channels using data-driven insight and SEO best practice.
- Managing the GA Annual Performance Report process –distilling input from programme teams into a document that brings GA’s impact to life for external audiences.
- Providing communications support to GA and partner institutions on sharing learning and fundraising efforts.
Multimedia and Creative Content
- Supporting the creation of multimedia content, including short-form video, podcasts, photography and infographics.
- Coordinating and managing relationships with external creative suppliers designers, photographers, videographers, developers and agencies –including procurement.
- Supporting the production of high-quality communications materials for events, launches and campaigns.
Project and Stakeholder Management
- Acting as day-to-day account manager for assigned programme teams: taking their needs, turning them into scoped communications projects, and delivering against a shared workplan (GA uses Monday.com to manage comms traffic and briefings).
- Taking ownership of specific communications projects end-to-end, coordinating input and making recommendations for future action
- Carrying out research and preparing reports on communications topics to inform senior management decision-making.
- Managing multiple concurrent projects and priorities in a small, fast-moving team –including pitching in on ad hoc or operational tasks (e.g. event logistics, travel bookings) as needed
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