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Furniture Elegance
Fuzu ExclusiveContent Management Officer
Nairobi, Kenya
Closing: Feb 23, 2022
26 days remainingPublished: Jan 26, 2022 (2 days ago)
Job Requirements
Education:
Bachelor's degree
Work experience:
2 years
Language skills:
English
Job Summary
Contract Type:
Full time
Mursons Realtors Ltd in the real estate industry is seeking to hire a digital marketer. He/She will be
responsible for increasing online presence on the business and contributing to revenue growth, managing the company’s digital platforms, developing creative marketing campaigns to improve revenues, managing all social media channels and campaigns to sustain an engaging audience experience, to increase audience satisfaction and spearhead the company’s e-commerce strategy. Additionally, he/she will be establishing contact with online customers, following up on potential new leads, and undertaking market intelligence
responsible for increasing online presence on the business and contributing to revenue growth, managing the company’s digital platforms, developing creative marketing campaigns to improve revenues, managing all social media channels and campaigns to sustain an engaging audience experience, to increase audience satisfaction and spearhead the company’s e-commerce strategy. Additionally, he/she will be establishing contact with online customers, following up on potential new leads, and undertaking market intelligence
Responsibilities
Mursons Realtors Ltd in the real estate industry is seeking to hire a digital marketer. He/She will be
responsible for increasing online presence on the business and contributing to revenue growth, managing the company’s digital platforms, developing creative marketing campaigns to improve revenues, managing all social media channels and campaigns to sustain an engaging audience experience, to increase audience satisfaction and spearhead the company’s e-commerce strategy. Additionally, he/she will be establishing contact with online customers, following up on potential new leads, and undertaking market intelligence
responsible for increasing online presence on the business and contributing to revenue growth, managing the company’s digital platforms, developing creative marketing campaigns to improve revenues, managing all social media channels and campaigns to sustain an engaging audience experience, to increase audience satisfaction and spearhead the company’s e-commerce strategy. Additionally, he/she will be establishing contact with online customers, following up on potential new leads, and undertaking market intelligence
· To ensure that the company Website is easily found by the target audience
· To Optimize website structure and content so as to drive relevant traffic to the website.
· He/She will be responsible for website content and for creating and implementing content strategy in order to ensure online objectives are achieved
· Execute eCommerce and social media strategies to meet revenue and growth targets.
· He/She will be responsible for managing online presence and company brand by using social network tools such as Facebook, Twitter, Instagram and LinkedIn.
· Must be able to use email marketing platforms such as Mailchimp and mailerlite to build custom email campaigns.
· The digital Marketer will be responsible for converting an online visit into online sales
· Play a key role in the strengthening and implementation of the company’s strategy
· Website data management and analysis.
· Strategy implementation and monitoring through data analysis and SOI
· Continually drive improvements in the user experience and customer journey across all online touchpoints, in order to drive conversion rate optimization and revenue
· Ensuring that payment options and promotional tabs are configured correctly.
· Monitoring website traffic and customer reviews to gauge responses to site updates.
· Analysing sales-related data to predict future sales
· Collaborate with the team on improving marketing materials based on insights from the field.
· Always understand the current market trends including competitors and communicate such information to the management team.
· Provide excellent customer service and management to all customers
· Other strategies include video Marketing. Influencer marketing, Programmatic advertising, Affiliate marketing, and pay–per–click advertising
Key Qualifications.
· Bachelor’s Degree in BBIT, Marketing& Communication or any other Business related field
· At least 2 years of experience in Digital Marketing
· Excellent data analytics and excel proficiency is a plus
· Demonstrable understanding of the strategic role of marketing and communication to impact on business results
· Excellent writing and editing skills
· Must have the ability to develop and successfully execute and track marketing campaigns
· Excellent planning, organizational skills with high integrity
