Communications & Marketing Specialist

What You Bring:

• Bachelor of Science, Bachelor of Arts in Journalism, Communications, Marketing, Graphic Design, or related field required
  
• 1-3 years of experience in communications and marketing
  
• Basic knowledge of contemporary software applications for design (Canva, Adobe products) and web-based solutions and apps, specifically content management systems.
  
• Proven ability to manage and implement cross-functional initiatives. This includes the ability to effectively synthesize and coordinate the work of others.
  
• Ability to focus on all areas of a project and execute a task to high standards.
  
• Proven ability to influence using diplomacy skills with key stakeholders.
  

Communications Support:

• Provide editorial support to country teams, including but not limited to content development for blogs, stories, 1-pagers, briefs, and other materials
  
• Graphics/visuals development for various audiences, including donors, partners, and media
  
• Proofreading/copy editing
  

External Engagement:

• Supports Pathfinder’s engagement in high-priority global conferences. This includes working with partners to coordinate panels and events, events promotion, delegation preparation and support conference follow-up
  

Digital Marketing:

• Support the execution of marketing campaigns across digital channels, including email, social media, and website content.
  
• Update and manage website content through the CMS, ensuring accuracy, consistency, and user-friendly navigation.
  
• Apply basic SEO best practices to digital content to improve search visibility.
  
• Support email marketing efforts, including drafting, formatting, and scheduling communications
  
• Support on digital advertising campaigns and onboarding processes
  
• Monitor campaign performance and compile basic reports on key metrics (e.g., engagement, traffic, email performance)