Digital Marketer

Required Skills:

• Digital marketing tools (Google Ads, Meta Ads Manager, SEO tools)
  
• Content creation and copywriting
  
• Data analysis and reporting
  
• Social media management
  
• Basic graphic design (Canva, Adobe tools)
  
• Communication and creativity
  
• Understanding of customer behavior online
  

Qualifications:

• Diploma or degree in Marketing, Business, Communication, or related field
  
• Certifications (added advantage):
  
• Google Digital Marketing
  
• Meta (Facebook) Ads Certification
  
• Experience in managing digital campaigns (internships or jobs)
  

• Plan and execute digital marketing campaigns
  
• Manage social media platforms (Facebook, Instagram, LinkedIn, X, TikTok)
  
• Create and optimize online ads (Google Ads, Meta Ads)
  
• Perform Search Engine Optimization (SEO) to improve website ranking
  
• Run email marketing campaigns
  
• Analyze campaign performance using tools like Google Analytics
  
• Create engaging content (blogs, posts, videos, graphics)
  
• Monitor trends and competitor activities
  
• Improve website traffic and conversion rates