Field Sales Associate

Requirements

Qualifications

• Diploma or Bachelor's degree in Business, Marketing, Sales, or a related field.
  
• Minimum 2 years' experience in field sales or business development.
  
• Experience in FMCG, food distribution, retail, or agribusiness is an advantage.
  
• Experience using CRM systems is preferred.
  

Key Responsibilities

Customer Acquisition

• Prospect and acquire new customers within assigned territories.
  
• Conduct daily field visits to restaurants, hotels, cafés, retailers, butcheries, institutions, SMEs, and residential communities.
  
• Register new customers on the Markiti platform.
  
• Build and maintain a healthy sales pipeline.
  

Sales Execution

• Sell fresh fish, chicken, cold chain services, cooling solutions, and other Keep IT Cool products.
  
• Achieve daily, weekly, monthly, and quarterly sales targets.
  
• Execute promotions and commercial campaigns.
  
• Increase customer order frequency and average order value.
  

Customer Relationship Management

• Build and maintain strong customer relationships.
  
• Conduct regular customer follow-up visits.
  
• Identify upselling and cross-selling opportunities.
  
• Resolve or escalate customer issues promptly.
  

Territory Development

• Develop assigned territories and identify new business opportunities.
  
• Support commercial activities during new hub launches.
  
• Expand market coverage and increase customer penetration.
  

Trade Marketing & Activations

• Participate in roadshows, product demonstrations, exhibitions, and community activations.
  
• Support marketing campaigns and promotional activities.
  
• Increase brand awareness within assigned territories.
  

Sales Operations

• Maintain accurate CRM records.
  
• Submit daily and weekly sales reports.
  
• Monitor customer activity and sales performance.
  
• Comply with company sales processes and policies.
  

Market Intelligence

• Monitor competitor activities and market trends.
  
• Collect customer feedback.
  
• Recommend opportunities to improve products, pricing, and customer experience.