Avenews

Finance & FinTech

Sales Officer - Laikipia

Job details

Contract Type

Description
Responsibilities

● Prospect, engage and onboard new customers within assigned territories.

● Convert leads into complete, compliant loan applications.

● Activate and commercialize partner networks: agro-dealers, distributors, cooperatives, aggregators, etc.

● Guide customers in preparing accurate documentation and reduce application errors.

● Execute field ambassador duties during activations, trainings, and market engagements.

● Track and report pipeline performance, conversion rates, and market insights.

● Support loan activation and repeat usage initiatives in collaboration with operations teams

Key Performance Indicators (KPIs)

● Number of new customers acquired

● Quality and completeness of applications submitted

● Number of partner-driven applications

● Disbursement volumes (new + repeat)

● Activation rate of approved customers

● Repeat utilization rate

● Accuracy/timeliness of pipeline and field reports

Requirements

● Diploma or degree in Business, Marketing, Agribusiness, or related field.

● 1–3 years of field sales experience in fintech, microfinance, FMCG, distribution or agribusiness.

● Strong documentation and customer engagement skills.

● Ability to work with CRMs and digital tools.

● Willingness to travel extensively and be in the field daily.

Personal Attributes

● Energetic, persuasive, and highly personable

● Target-driven and self-motivated

● Strong attention to detail

● Excellent communicator with strong follow-up discipline

5th Floor, Eden Square, Westlands Road, Nairobi, Kenya

● Able to work independently in fast-paced, field-based environments


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