BUSINESS DEVELOPMENT MANAGER - RWANDA

The Business Development Manager is responsible for securing Optica’s inclusion on the panels of all insurance companies offering optical medical cover—including private corporates with in house medical schemes and government/parastatal organizations.

Strengthening the relations with the existing Insurances showcasing to them the key USP that differentiate Optica vs other Optical providers they are working with.

The role also involves proactive outreach to build brand visibility, identify growth opportunities, by conducting regular outreach every month and expand Optica’s footprint in Rwanda

Identifying any new opportunities for expanding our retail operations in Rwanda

 Secure and maintain Optica’s inclusion on panels of ALL insurance providers offering optical coverage, including private insurers, Corporates with inhouse insurance and parastatal companies.

 Develop and execute outreach programs to promote the Optica brand across Rwanda both with Insurance companies and other Private and Govt/Parastatals.

 Build strong relationships with insurance companies, private corporations, and parastatals to expand business opportunities and increase the business volume we are getting from them per month.

 Collaborate closely with the finance team to ensure timely payments from insurance and corporate clients.

 Monitor market trends and competitor activity to thus ensure we are in line with the market trends and competition with the competitors and not out of way.

 Assist in identifying growth opportunities including potential new retail sites for us to open outlets in Rwanda.

 Assisting in identifying Marketing and Brand building opportunities be it offline or online to spread the Optica brand and get more awareness and thus more potential walk-ins to our stores.

 Engage regularly with Optica staff across various levels to ensure alignment with company goals and values, and to identify and address any operational or communication challenges they may be facing

 Prepare Daily/Weekly/Monthly reports and updates for senior management on business development progress and activities taken and closed with clear timelines and results of the same.