Qualifications

For appointment to this post, a candidate must have.

• Bachelor’s Degree /or Diploma in Medical Laboratory Sciences
  
• Additional qualifications in Sales, Marketing, Customer Relationship Management, or Business Development will be an added advantage.
  
• 2-3 years working Experience in the sales and Marketing within the healthcare or medical laboratory sector.
  
• Extensive knowledge and expertise in the Eldoret business environment will be an added advantage
  
• Excellent communication and relationship management skills.
  
• Proficiency in basic computer applications
  

Responsibilities

Sales

• Sell/promote services as per the assigned target set
  
• Meet set quantitative and qualitive targets
  
• Identify our customers pain- points and ensure that these are escalated as appropriate to ensure resolution
  
• Identify and educate prospective customers while supporting existing clients with information and assistance that relates to products and services
  
• Adhere to the steps outlined from the selling skill tool
  
• Organize appointment and meetings ( e.g CME’s , Round table meetings etc)with all the various healthcare ecosystem staff
  
• Ensure that there is a return on in-vestment in sales activities
  
• Develop a territory action plan to execute with proficiency on the agreed upon targets
  
• Submit timely sales and revenue report as per the stipulated guidelines i.e,Every Saturday or as advised by the immediate Manager and /or the head of Department.
  

Marketing

• Promote Marketing communications related to the various services we offer through the marketing material provided
  
• Build and maintain relationships with key employees among our customers
  
• Track and monitor the needs throughout their journey
  
• Act as point of contact for compliments and complaints and manage appropriately
  
• Ensure both the company and clients adhere to contract terms i.e SLA
  
• Attend company sponsored events such as doctor conferences and meetings
  
• Contributing to the development of Marketing strategies
  
• Gather competitor intelligence from available industry reports , public information, field reports, and relay the same to immediate supervisor to inform company tactics
  

Business Development

• Reach out to customer leads through cold – calling
  
• Advise clients on creating profitable business by advising on the policies around our SLA’S
  
• Ensure Business continuity is carried out if there is a reassignment of territories ie: co- ride with fellow CRO for proper handovers
  

Other:

• Maintain or update business database to ensure correct or accurate information.