Bachelor's degree in Marketing, Communications, Public Relations, or related field.
Master's degree or relevant postgraduate qualification is an advantage.
8–12 years' relevant professional experience.
At least 3–5 years in a senior marketing, communications or corporate affairs leadership role.
Proven experience in B2B marketing and commercial growth.
Experience in renewable energy, engineering, manufacturing, EPC, infrastructure or related sectors is highly desirable.
Ladies are highly encouraged to apply

KEY RESPONSIBILITIES

Group Marketing & Brand

Develop and implement the Group marketing strategy.
Strengthen and manage the Safer Power Group brand.
Ensure consistent brand positioning across all markets and business units.
Develop market and customer segmentation strategies.
Identify new markets and growth opportunities.
Develop annual marketing plans and budgets.

Commercial Marketing

Develop marketing strategies that support revenue growth.
Generate qualified leads for the business development and sales teams.
Support strategic account acquisition and retention.
Develop sector-specific marketing campaigns.
Support cross-selling of Group products and services.
Measure marketing ROI and commercial impact.

Corporate Communications

Lead Group corporate communications.
Manage media relations and corporate publicity.
Develop corporate announcements, presentations and executive communications.
Manage internal and external communications.
Lead crisis and reputation management.
Maintain consistent corporate messaging across the Group.

Digital Marketing

Lead the Group's digital marketing strategy.
Manage and strengthen the corporate website and digital platforms.
Drive social media, content and online campaigns.
Improve online visibility and search performance.
Develop digital lead-generation programmes.
Monitor and report digital performance.

Renewable Energy & Industry Positioning

Strengthen Safer Power's position in renewable energy and sustainable solutions.
Promote the Group's EPC, electrical engineering and manufacturing capabilities.
Develop thought leadership in energy, engineering and sustainability.
Promote strategic technology partnerships and certifications.
Develop project case studies and technical marketing content.

Regional & Market Expansion

Develop marketing strategies for Kenya, Tanzania and Burundi.
Support entry into new African markets.
Conduct competitor and market analysis.
Identify strategic market opportunities and partnerships.
Develop market-entry communication and brand plans.

Stakeholder & Executive Communications

Support the CEO and Executive Management on strategic communications.
Manage key corporate and stakeholder communications.
Build relationships with government, regulators, investors, partners and industry associations.
Position senior executives as industry thought leaders.
Coordinate strategic events, conferences and exhibitions.

Team & Budget Management

Build and lead a high-performing marketing and communications team.
Manage the Group marketing and communications budget.
Manage external agencies and service providers.
Establish policies, processes and performance standards.
Develop team capabilities and accountability.

Interested candidates should send their CV and Cover Letter (clearly stating "GROUP CORPORATE COMMUNICATIONS & MARKETING OFFICER" in the subject line) to the Email provided.

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