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Mogo Kenya Limited
Banking + 2 more
Description
Skills & Competencies:
- Bachelor’s degree in Communications, Public Relations, Journalism or related field.
- Minimum 5 years’ experience in PR, corporate communications – ideally with Kenya.
- Strong network of media, journalists and influencers in Kenya.
- Excellent writing, editing and verbal communication skills.
- Strong stakeholder management skills (internal: Marketing, Legal, Risk; external: media, regulators, industry forums).
- Ability to operate under pressure, manage crisis communications and rapidly respond to media enquiries.
- Analytical mindset to measure PR effectiveness, produce reports and provide recommendations.
- Budget management and vendor/agency oversight experience.
Preferred Qualities:
•Experience in financial services, fintech, vehicle-finance, consumer credit or lending would be an advantage.
• Understanding of Kenyan regulatory context for lending, marketing communications and consumer finance.
• Proven track record of successful brand-story campaigns and media coverage. • Strategic thinker who can both set direction and roll up sleeves for execution
Working Conditions:
• Office-based in Nairobi with potential travel across Kenya (for activations) and occasional regional travel.
• Some out-of-hours work may be required for media events or breaking issues
- Develop and execute a comprehensive PR strategy that supports MOGO’s business objectives, brand values and communications calendar.
- Build and maintain strong relationships with media (print, broadcast, digital), influencers, industry analysts, regulators and relevant stakeholder groups.
- Draft high-quality press releases, feature articles, media kits, executive correspondence, speeches, talking points and Q&As.
- Organise and manage media events — press conferences, media tours, roundtables, stakeholder briefings, product launches, community outreaches — ensuring brand story is delivered effectively.
- Monitor media coverage and sentiment, prepare insights/reports and advise senior management on reputation risks and opportunities.
- Serve as key point of contact for press enquiries, media incidents, reputation issues and crisis communications; coordinate internal teams (Legal, Risk, Compliance) where required.
- Work closely with Marketing and Communications teams to ensure alignment of PR with integrated campaigns, field activations, social media pushes and other stakeholder communications.
- Develop and maintain the brand’s narrative, key messages and positioning across external communications.
- Develop thought-leadership content for senior executives (op-eds, interviews, panel participation) to raise MOGO’s profile in the vehicle-finance, fintech and lending space in Kenya.
- Manage PR budgets, vendor/agency relationships, contracts and ensure timely execution.
- Provide regular reporting (monthly/quarterly) on PR outcomes: media reach, sentiment, share of voice, coverage quality, corporate reputation tracking, earned media value
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