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Java House Africa Ltd

Restaurant + 2 more

Sales Manager

Closed for applicationsOnly on Fuzu

Posted: Dec 31, 2025

Apply by: Jan 22, 2026

Expired

Job details

Contract Type

Description

Sales Manager Primary purpose and scope of the role:

This position is responsible for identifying and delivering new revenue streams for hot, cold beverage, snacks and other categories within the trading space, He/she will develop local and international networks to seek out commercial opportunities that yield profitability and sustainable to the Foodscape. Also responsible for promoting and representing the Java House brand in industry forums as required

Department - Foodscape Sales

Reports to : General Manager - Foodscape

Direct Reports :

  • Sales Executive – RTE

  • Sales Executive – HORECA

  • Key Accounts Representative – Retail

  • Sales Coordinator

Summary of work:

Foodscape sales department is a revenue center with revenue channels being of Retail market (Supermarkets, duty free shops), HORECA, RTE, General Trade and Export Market.

Coffee/Tea. Cookies. Granola cereals/Bars. Pastries. Ice cream. Ready to eat meals. Dry goods. Syrups. Cold brew.






  • Achieve growth and hit sales budgets/targets by successfully managing sales team by meeting the planned sales goals on revenue and expense controls.

  • Responsible for delivering revenue growth of 20% year on year by designing a strategic business plan that expands Java/Foodscape’s customer base and ensure its strong presence in the trading sector

  • Develops yearly Foodscape revenue growth strategy for existing categories, citing revenue stream, forecasts and budgets.

  • Build and promote strong, long-lasting customer relationships through various partnership and maintaining close contact with major accounts through calls, visits to establish their needs/concerns/business growth opportunities and ways to strengthen commercial relationship.

  • Benchmarks with existing and upcoming competitors, strategizes & innovates the Foodscape offering accordingly, by collating local and international customer’s expectations.

  • Work collaboratively across teams - including Manufacturing, Product Development, Finance and Marketing.

  • Participates in formulating pricing policies and performs cost-benefit analysis for the existing and prospects before on-boarding.

  • Protects business cash flow by ensuring that payment terms are fully agreed, adhered included in the sales contracts and/or customer accounts onboarding form.

  • Fully aware of the governance policies regarding the sphere of engagement, and acts at all times within that framework whilst monitoring the sales staff for the same matter.

  • Ensuring the adequacy of sales-related equipment or material.

  • Listen to customers and consumers for points of brand and company improvement

  • Land and expand: build process and funnel for manual top-down reach out, onboarding, activation, and expansion.

  • Evangelize the product and personally help close largest deals.

Skills

  • Commercial experience in a wide range of food category

  • Developing and managing high-value customer relationships

  • Portfolio management

  • Account and activity planning

  • Presentation

  • Time management

  • Strong sales and territory management skills.

  • Self-motivation and an ambitious nature.

  • Advanced interpersonal skills

  • Highly developed written and verbal communication skills.

Knowledge & Qualifications

  • Account Portfolio Management

  • Sales; Account planning and associated activity planning

  • Network of café and industry contacts

  • Achieving set sales and volume targets

  • High value client acquisition & success in exceeding sales targets

  • Successful track record managing relationships

  • Customer Relationship Management (CRM) systems

  • Establishing viable account and activity plans

  • FMCG experience will be highly regarded

  • Uses discernment and interpersonal skills to establish other’s needs, concerns, feelings, expectations and motivations

  • Delivering a customer experience that exceeds expectations

  • Thrive within a diverse workplace

  • Love of coffee and coffee culture

  • Team player with a positive attitude.

  • Actively demonstrate the following behaviors; consultative, collaborative, analytical, pro-active, change-oriented, and structured, with the ability to be flexible when required.

Other

  • Driver’s license

  • Passport


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