The Sales Agent will be responsible for driving customer acquisition, generating new business, and achieving assigned sales targets. You will actively identify and engage prospective customers, promote and explain the company’s products and services, convert leads into customers, and build strong relationships that support business growth.

Key Duties and Responsibilities:

Customer Acquisition & Engagement: Identify, engage, and convert prospective customers while building strong relationships with existing clients and community leaders.
Product Promotion: Effectively explain Tugende’s products, services, and credit/lease processes and provide solutions aligned to customer needs.
Sales & Target Achievement: Develop and execute sales activities to consistently meet or exceed assigned targets and drive demand for Tugende’s products.
Lead Generation: Generate new leads through field visits, referrals, community engagement, networking, phone calls, outreach activities, and other sales initiatives.
Sales Presentations & Follow-Up: Conduct product presentations and demonstrations, respond to customer enquiries, address concerns, and follow up on leads through to conversion.
Market & Competitor Insights: Monitor customer needs, market trends, competitor activities, and opportunities within the assigned area and share insights to improve sales performance.
Branch & Community Activation: Work closely with the Branch Executive, Account Managers, Marketing Team, and other branch staff to implement activities that increase product awareness and customer acquisition.
Sales Reporting & CRM: Maintain accurate records of leads, customer interactions, sales activities, and conversions in the CRM and provide timely sales reports and forecasts.
Continuous Market Development: Identify gaps, opportunities, and specific support required from the branch or marketing teams to increase sales and strengthen Tugende’s presence in the market.

Qualifications, Skills and Experience:

A- level and above
Previous experience in sales, customer service, or a related field
Strong communication, negotiation, and presentation skills
Goal-driven with a proven track record of meeting or exceeding sales targets
Self-motivated with a positive, can-do attitude
Ability to build rapport and establish trust with customers
Good computer skills
Excellent communication and interpersonal skills.

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