SALES EXECUTIVE - GENERATOR ( MID-LEVEL)

Qualifications and Experience:

1. Minimum of 5–7 years of sales experience, with proven expertise in generator sales (essential).

2. Diploma or Bachelor's degree in Sales, Business, Engineering, or a related field.

3. Strong technical knowledge and understanding of diesel and/or gas generators.

4. Excellent negotiation, presentation, and interpersonal skills.

5. Goal-oriented with a track record of meeting or exceeding sales targets.

6. Proficiency in MS Office and CRM tools.

7. Valid driving license and willingness to travel locally as needed.

Key Attributes:

1. Self-driven and highly motivated

2. Excellent communication and persuasion skills

3. Strong commercial acumen and solution-oriented approach

4. Professional, ethical, and customer-focused

5. Ability to work under minimal supervision

Key Responsibilities:

1. Promote and sell generators and power backup solutions to new and existing clients.

2. Identify potential markets and generate new leads through networking, referrals, cold calling, and industry events.

3. Maintain in-depth knowledge of the company’s generator product range and technical specifications.

4. Conduct client needs analysis and recommend appropriate generator solutions.

5. Prepare and present quotations, proposals, and technical documentation to clients.

6. Negotiate and close sales deals in line with company pricing and margin guidelines.

7. Build and maintain strong customer relationships to ensure repeat business and referrals.

8. Work closely with technical and after-sales teams to ensure customer satisfaction.

9. Prepare regular reports on sales performance, client feedback, and market trends.

10. Stay updated on market competitors, industry trends, and new generator technologies.