Skills and Experience

ACLED is seeking applicants who have the following skills and experience:

Essential Skills

• Professional proficiency in design tools: Canva, Adobe Creative Suite (Photoshop, Illustrator, InDesign), or equivalent.
  
• Demonstrated ability to create executive-level presentations and B2B marketing collateral.
  
• Strong visual storytelling skills — you understand hierarchy, whitespace, color theory, and how design serves content.
  
• Portfolio demonstrating work for corporate or professional audiences.
  

Visual Marketing Content Creation & Design

• Create marketing materials that demonstrate why ACLED's products are a must-have for business decision-makers.
  
• Design social media carousels and infographics that translate conflict data into actionable business intelligence.
  
• Produce polished multimedia content (video tutorials, slide decks, one-pagers, client briefing templates) tailored for corporate audiences.
  
• Develop compelling visual narratives that demonstrate return on investment, risk mitigation value, and competitive advantage.
  
• Design newsletter templates for diverse stakeholder segments (executives, analysts, policymakers) that align with written content from the Marketing Communications team.
  
• Build reusable design systems and templates that maintain brand consistency while enabling rapid content production.
  

Digital & Web Design

• Design landing pages and web sections showcasing ACLED tools to specific audiences (mining sector, financial services, insurance, strategic risk sectors).
  
• Collaborate with the web team to create visually compelling, conversion-optimized user journeys.
  
• Audit and refine website visuals to eliminate friction points and clarify value propositions.
  
• Ensure visual accessibility and responsiveness across devices.
  
• Ensure your content and ACLED’s website, media, and social media teams’ content is optimized for SEO and GEO.
  

Marketing Operations & Asset Management

• Create email marketing templates for other teams to use.
  
• Send out marketing email campaigns.
  
• Ensure lists are updated in Salesforce in collaboration with the Access and Revenue teams.
  
• Maintain visual asset libraries and ensure brand consistency across all channels.
  
• Track engagement metrics and optimize visual content based on performance data.
  
• Coordinate with the External Affairs and Sales teams to align visual messaging across channels.