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Seniority (Sales, marketing, promotion, Manufacturing)
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Flour Mill of Nigeria Plc
Manufacturing
Description
Qualifications & Experience
- HND/Bsc in Marketing, Business Administration, or in a related field.
- Added advantage: Certifications in Category Management, Market Research, and Brand Strategy.
- Minimum of 7–10 years’ FMCG experience in Category Management, Innovation, and New Product Development.
Responsibilities
- Develop and implement category innovation and new product development strategies aligned with business objectives.
- Identify market trends, consumer insights, and growth opportunities within assigned categories.
- Lead the end-to-end new product development process from concept development to commercialization.
- Manage the innovation pipeline, ensuring timely delivery of projects.
- Collaborate with Marketing, Research & Development, Sales, Supply Chain, and Finance to execute product initiatives.
- Drive product differentiation, portfolio expansion, and category growth.
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