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Britam
Business Analyst (Business Development, General Insurance)
Nairobi
• Kenya
Closed for applications
Profession (Banking, microfinance, insurance, Mid-level)
Accounting, finance, banking, insurance,Administrative, clerical,Business, strategic management,Customer support, client care,Engineering, architecture,Human resources,Information technology, software development, data,Legal,Medical, health,Project, program management,Sales, marketing, promotion,Skilled, manual labor,Sports, beauty, wellbeing,
Industry (Business, strategic management, Mid-level)
Aeronautics,Agriculture, fishing, forestry,Banking, microfinance, insurance,Computers, software development and services,Consulting, business support, auditing,Education, academic,Electronics,Energy, utilities, environment,Finance & FinTech,Financial Services,Health care, medical,Housekeeping, maintenance,Manufacturing,Non-profit, social work,Outsourcing, leasing,Real estate,Restaurant, hospitality, travel,Retail, wholesale, FMCG,Telecommunications,Transportation, logistics, storage,
Seniority (Business, strategic management, Banking, microfinance, insurance)
© Fuzu Ltd

I&M Bank
Banking + 2 more
Description
Academic Qualifications:
Bachelor’s degree in business, Finance, Economics, Marketing, or related discipline.
Professional Qualifications:
- Demonstrated expertise in traditional and digital lending ecosystems, embedded finance, or Banking-as-a-Service (BaaS) models
- Relevant professional certifications (e.g., CFA, ACCA, PMP, Prince2, Digital Banking or Fintech certifications) will be an advantage.
Work Experience Required:
- 4–8 years’ experience in Value Chain Finance, Trade Finance, Workplace Banking, Corporate Banking, or Corporate Sales within financial services.
- Proven track record in ecosystem banking, including identifying, building, and monetizing value chains around corporate clients.
- Demonstrated success in driving revenue growth, client acquisition, and portfolio expansion across corporate and SME segments.
- Strong experience identifying and converting opportunities within corporate and SME client portfolios into funded assets, transaction flows, and ecosystem relationships.
- Demonstrated ability to structure and execute value chain / ecosystem financing solutions (e.g., supplier finance, distributor finance, working capital).
- Experience working cross-functionally with Corporate, SME, Risk, Product, and Operations teams to deliver and close deals efficiently.
Responsibilities
Financial:
- Drive revenue growth from existing corporate relationships by identifying and activating ecosystem/value chain opportunities linked to anchor clients.
- Increase value per client relationship by onboarding and monetizing suppliers, distributors, and SMEs within identified ecosystems.
- Track and drive performance of ecosystem pipelines, including onboarding volumes, conversion rates, transaction activity, and revenue realized.
- Support structuring and execution of commercially viable deals within ecosystems to improve profitability and return on deployed capital.
- Deepen wallet share within anchor clients by embedding the bank across payments, financing, and collection flows within their value chains.
- Monitor ecosystem performance metrics (client activation, facility utilization, transaction flows) and take corrective action to drive uptake.
- Identify and prioritize high-potential anchor clients and actively build scalable ecosystem pipelines around them.
- Deliver against assigned revenue, portfolio growth, and ecosystem penetration targets through consistent pipeline conversion and client engagement.
Customer:
- Drive customer growth within anchor-led ecosystems by acquiring and activating suppliers, distributors, and SMEs linked to existing corporate clients.
- Improve onboarding, activation, and retention performance across ecosystem participants to ensure sustained transaction activity and revenue contribution.
- Identify and activate high-potential anchor clients and expand solution adoption across their full value chains (suppliers, distributors, employees).
- Collaborate with Corporate, SME, and Sales teams to deepen client engagement, increase penetration, and convert opportunities within the corporate book.
- Monitor ecosystem adoption and utilization trends and refine engagement approaches to improve product uptake, stickiness, and wallet share.
Internal Processes:
- Support execution of ecosystem and value chain business models by translating strategy into actionable client pipelines and commercial opportunities.
- Drive commercialization of ecosystem solutions through active client engagement, deal structuring, and coordination with product, credit, and operations teams.
- Align internal stakeholders (Corporate, SME, Risk, Product) to ensure timely delivery and conversion of ecosystem opportunities into booked business.
- Track and optimize client journeys within ecosystems (onboarding, activation, utilization) to improve conversion rates and revenue realization.
- Leverage performance data and pipeline insights to identify bottlenecks, prioritize high-impact opportunities, and accelerate ecosystem growth.
Enablers:
- Drive data-informed opportunity identification through monthly reviews of Corporate and SME client portfolios, proactively identifying value chain and ecosystem opportunities linked to anchor clients.
- Facilitate cross-functional collaboration (Corporate, SME, Risk, Product, Operations) to convert identified opportunities into executable deals and onboard ecosystem participants.
- Continuously refine ecosystem execution approach based on portfolio insights, client behavior, and market dynamics to maximize revenue extraction from the corporate book.
- Track and act on pipeline performance from monthly reviews, ensuring timely follow-up, deal progression, and conversion into funded assets and transaction flows.
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