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Social Media Officer

Closing: May 23, 2024

This position has expired

Published: May 8, 2024 (21 days ago)

Job Requirements

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Job Summary

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Responsibilities
  • Design and deliver creative and engaging social media strategies
  • Manage the day-to-day handling of all social media channels such as Facebook, Instagram, LinkedIn, Twitter,and YouTube, adapting content to suit different channels and audiences
  • Oversee, plan and deliver content across different platforms using scheduling tools
  • Create and/or coordinate original and engaging multimedia content across multiple social platforms
  • Develop, launch and manage new competitions and campaigns that promote your organisation and brand
  • Form key relationships with influencers across social media platforms
  • Undertake audience research
  • Manage and facilitate social media communities by responding to social media posts and developing discussions
  • Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook Insights
  • Identify consumer trends to help with planning social media campaigns
  • Optimise content to further encourage community interaction and engagement
  • Research and evaluate the latest tools and techniques in order to find new and better ways of measuring social media activity
  • Analyse competitor activity
  • Recommend improvements to increase performance
  • Set targets to increase brand awareness and increase customer engagement and loyalty
  • Manage, motivate and coach junior staff such as social media executives or assistants
  • Manage and track budgets for social media activitie
  • Regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).


Responsibilities
Responsibilities
  • Design and deliver creative and engaging social media strategies
  • Manage the day-to-day handling of all social media channels such as Facebook, Instagram, LinkedIn, Twitter,and YouTube, adapting content to suit different channels and audiences
  • Oversee, plan and deliver content across different platforms using scheduling tools
  • Create and/or coordinate original and engaging multimedia content across multiple social platforms
  • Develop, launch and manage new competitions and campaigns that promote your organisation and brand
  • Form key relationships with influencers across social media platforms
  • Undertake audience research
  • Manage and facilitate social media communities by responding to social media posts and developing discussions
  • Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook Insights
  • Identify consumer trends to help with planning social media campaigns
  • Optimise content to further encourage community interaction and engagement
  • Research and evaluate the latest tools and techniques in order to find new and better ways of measuring social media activity
  • Analyse competitor activity
  • Recommend improvements to increase performance
  • Set targets to increase brand awareness and increase customer engagement and loyalty
  • Manage, motivate and coach junior staff such as social media executives or assistants
  • Manage and track budgets for social media activitie
  • Regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).


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