Qualifications

• Bachelor’s degree in Commerce, Business Administration, Economics, Statistics, management or any relevant field.
  
• Professional certifications in the related field are an added advantage
  
• Minimum of 6 years of experience in Sales, Marketing or Product Development function, Governance controls and Risk management, Relationship Management, Customer Engagement and Banking operations.
  
• Knowledge of commonly used concepts and practices, and procedures within fields of product research and development.
  
• In-depth understanding of banking product features, pricing, benefits, positioning, design and promotions as well as lateral understanding of banking industry value drivers and trends
  

• Identify and define target market segments, market requirements, key business strategies and the competitive environment for the Corporate portfolio.
  
• Monitor market trends and information (acquisitions, pricing changes and new products and features) to identify potential areas for the development of new products, and the restructuring of existing products.
  
• Lead and coordinate efforts for market and product research either through internal or external resources and aid the thought processes for internal product review, improvement and innovation.
  
• Responsible for monitoring strategic aspects of existing product portfolio including monitoring product performance, continuous competitor analysis and recommending appropriate actions, strategies and tactics to sustain product performance.
  
• Work with the relevant business segments and Marketing and Communications teams to prepare and execute local product launches and report on expectations of market size, market uptake, market share and expected budgeted sales.
  
• Propose practical solutions based on research and background knowledge of the latest developments in the banking industry and other micro and macroeconomic drivers.
  
• Develop mechanisms and tools for continuously assessing customer needs and requirements for defined segments and lead the thought processes and strategies for responding to the customer needs in a proactive manner.
  
• Contribute to the formulation, implementation and review of the Bank’s Strategy.
  
• Provide oversight to trade finance and transactional banking teams.
  
• Provide oversight of Debt Finance, structuring and Review in collaboration with the Relationship Management Team.