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Clarity OSA, Mogo Kenya Limited , MSVL Group, OpenBusiness Africa, Plumbee AfricaProfession
Industry (Sales, marketing, promotion)
Seniority (Sales, marketing, promotion)
© Fuzu Ltd
Manufacturing
Description
Responsibilities
PURPOSE OF THE ROLE
The Regional Sales Representative will drive sales performance within an assigned region
IDEAL CANDIDATE PROFILE
• Highly driven and execution-focused
• Comfortable in field environments
• Strong relationship builder
• Entrepreneurial mindset with creativity in problem-solving
• Able to work independently with minimal supervision
TERRITORY & WORK STRUCTURE
• Coverage: Defined counties/towns within assigned region
• Field Time: 80–90%
• Office/Admin: 10–20%
KEY OBJECTIVES OF THE ROLE
• Achieve consistent sales growth
• Build distribution network
• Ensure product availability
• Develop strong relationships
SCOPE OF WORK / KEY RESPONSIBILITIES
A. Sales Execution
• Achieve monthly revenue and volume targets
• Drive repeat orders from customers
B. Distribution Development
• Identify and onboard:
o Wholesalers
o Sub-distributors
o Retailers
• Build and manage distributor relationships
• Ensure consistent stock movement
C. Market Expansion
• Map territory (key towns, outlets, routes)
• Open new outlets weekly
• Expand geographic coverage
D. Field Execution
• Conduct 30–40 outlet visits per week
• Ensure:
o Product visibility
o Proper placement
o Stock availability
E. Market Intelligence
• Track competitor:
o Pricing
o Products
o Promotions
• Provide:
o Customer feedback
o Market gaps
o Opportunities
F. Reporting
Submit:
• Daily activity reports
• Weekly performance summary
• Monthly territory review
QUALIFICATIONS
• Diploma/Degree in Business or related field
• +2 years sales experience
SKILLS AND COMPETENCIES
• Sales and negotiation
• Communication
• Self-driven
PERFORMANCE INDICATORS
• Sales growth
• Market expansion
PATHWAY TO GROWTH
This role is a pathway into Plumbee’s sales leadership team. High performers can progress to:
• Regional Sales Manager
• Key Account Manager (Modern Trade / Institutional Sales)
• Distributor Manager
• Sales & Market Development Manager
Growth is driven by performance, ownership, and results
• Progression can occur within 6–12 months for top performers
APPLICATION INSTRUCTIONS
Interested candidates are invited to submit their application including:
• CV
• Important: Candidates must clearly indicate their preferred location / county of operation.
This should be stated at the top of the CV or in the email subject line.
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